Average Counter and Rental Clerks Salary in Santa Cruz-Watsonville, CA
Counter and Rental Clerks in the Santa Cruz-Watsonville, CA area earn an impressive average annual salary of $47,580. This figure significantly surpasses the national average of $43,680, indicating a localized premium for this role. The higher pay is likely influenced by the region's unique economic drivers and potentially a higher demand relative to the available workforce.
Executive Summary
- Average Salary: $47,580 per year.
- Growth Trend: Salaries have shifted 23.7% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $78,180.
- Outlook: The Santa Cruz-Watsonville region supports a local workforce of 420 Counter and Rental Clerks. With a Location Quotient of 1.65, this occupation is 65% more concentrated here than the national average, suggesting a robust and potentially growing demand for these services within the local economy.
Salary Overview
The average Counter and Rental Clerks in Santa Cruz-Watsonville, CA earns+8.9%above the national average.
$22.9
$915
$3,965
Counter and Rental Clerks Salary Trends (2020-2024)
While specific historical data isn't provided, it's reasonable to assume that salaries for Counter and Rental Clerks in Santa Cruz-Watsonville have seen consistent growth over the past four years, mirroring general economic trends and inflation. This upward trajectory likely reflects increasing operational costs and a sustained demand for skilled clerical staff in the region.
Counter and Rental Clerks Salary Distribution in Santa Cruz-Watsonville, CA
Career progression for Counter and Rental Clerks typically involves moving from entry-level positions to more senior roles, which naturally commands higher compensation. While specific percentile data isn't available, the salary range likely widens considerably, with senior clerks potentially earning well above the average, reflecting accumulated experience and increased responsibilities.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| SDR / BDRLead generation, prospecting, cold calling. | 10% (Entry) | $34,760 | $16.7 |
| Account ExecutiveClosing deals, managing small-mid market clients. | 25% (Junior) | $35,685 | $17.2 |
| Senior AEHandling enterprise clients and complex negotiations. | 50% (Median) | $41,340 | $19.9 |
| Sales ManagerManaging a team of reps, setting quotas & strategy. | 75% (Senior) | $59,475 | $28.6 |
| VP of SalesRevenue strategy, expansion, C-suite relationships. | 90% (Expert) | $78,180 | $37.6 |
Detailed Counter and Rental Clerks Market Analysis
Relocation Context
Nominal Salary
$47,580
Gross Pay
Real Wage (Purchasing Power)
$47,580
Adjusted for COL (100)
The average annual salary of $47,580 in Santa Cruz-Watsonville aligns perfectly with the national Cost of Living Index of 100. This means that while the nominal salary is higher than the national average, the purchasing power of that salary is comparable to the national average, suggesting that the increased pay is offset by the local cost of living.
Job Market Context
420
Total Jobs
4.271
Per 1K Jobs
1.65
Location Quotient
Santa Cruz-Watsonville, CA has 1.6x the national concentration of Counter and Rental Clerks jobs — a major employment hub for this role. Job seekers will find significantly more opportunities here than in most other areas.
A Location Quotient of 1.65 signifies that Counter and Rental Clerks are notably more prevalent in the Santa Cruz-Watsonville area compared to the rest of the United States. This higher concentration suggests a more competitive market for job seekers, but also indicates a strong presence and established need for these roles within the local business landscape.
Nearby Job Markets
Nearby Cities for Counter and Rental Clerks
| City | Salary | Dist. |
|---|---|---|
| San Jose-Sunnyvale-Santa Clara, CA Counter and Rental Clerks Salary | $54,560↑ 15% | 26 mi |
| Salinas, CA Counter and Rental Clerks Salary | $49,420↑ 4% | 30 mi |
| San Francisco-Oakland-Fremont, CA Counter and Rental Clerks Salary | $51,840↑ 9% | 58 mi |
| Modesto, CA Counter and Rental Clerks Salary | $48,830↑ 3% | 73 mi |
| Vallejo, CA Counter and Rental Clerks Salary | $50,720↑ 7% | 79 mi |
Comparing salaries near Santa Cruz-Watsonville, CA
Hiring Counter and Rental Clerkss?
Frequently Asked Questions
How much does a Counter and Rental Clerks make in Santa Cruz-Watsonville, CA?
The median annual salary for a Counter and Rental Clerks in Santa Cruz-Watsonville, CA is $47,580. This typically ranges from $34,760 for entry-level positions to $78,180 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Santa Cruz-Watsonville, CA is 8.9% higher than the national median of $43,680.
Is Santa Cruz-Watsonville, CA a lucrative place for Counter and Rental Clerks?
Yes, with a caveat.Counter and Rental Clerks earn above the national average salary in Santa Cruz-Watsonville. However, the local cost of living is also at the national average, meaning the increased pay offers comparable purchasing power.
Is Santa Cruz-Watsonville, CA a good place to live for Counter and Rental Clerks?
The Cost of Living Index in Santa Cruz-Watsonville, CA is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Santa Cruz-Watsonville, CA?
Some top paying nearby cities include San Jose-Sunnyvale-Santa Clara, CA ($54,560) and Salinas, CA.
How does the Santa Cruz-Watsonville salary compare to the national average?
The average annual salary for Counter and Rental Clerks in Santa Cruz-Watsonville is $47,580, which is higher than the national average of $43,680.
What does the Location Quotient of 1.65 mean for this job market?
A Location Quotient of 1.65 indicates that Counter and Rental Clerks are 65% more concentrated in Santa Cruz-Watsonville than the national average, suggesting higher local demand and a more robust job market for this occupation.
Does the cost of living affect the value of the salary?
With a Cost of Living Index of 100, Santa Cruz-Watsonville is at the national average. Therefore, the higher nominal salary of $47,580 provides purchasing power equivalent to the national average.
How many Counter and Rental Clerks work in Santa Cruz-Watsonville?
There are approximately 420 Counter and Rental Clerks employed within the Santa Cruz-Watsonville, CA area.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 420 employees in the Santa Cruz-Watsonville, CA area with a job density of 4.271 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Counter and Rental Clerks • Data source: BLS OEWS 2024 •Jobs in Santa Cruz-Watsonville, CA