Average Public Relations Specialists Salary in Asheville, NC
Public Relations Specialists in Asheville, NC, can expect an average annual salary of $59,370. This figure is notably below the national average of $80,660, suggesting that local market dynamics and demand play a significant role in compensation within this Appalachian city. Factors such as the size of local businesses and the overall economic landscape of Asheville contribute to this pay differential.
Executive Summary
- Average Salary: $59,370 per year.
- Growth Trend: Salaries have shifted 8.7% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $89,980.
- Outlook: The job market for Public Relations Specialists in Asheville, NC, appears moderately robust, with a total local workforce of 400 individuals in this role. The Location Quotient of 1.17 indicates a slightly higher concentration of these professionals compared to the national average, suggesting a stable, albeit not booming, demand for PR expertise within the region.
Salary Overview
The average Public Relations Specialists in Asheville, NC earns-26.4%below the national average.
$28.5
$1,142
$4,948
Public Relations Specialists Salary Trends (2020-2024)
While specific historical data for Asheville is not provided, it is reasonable to assume that salaries for Public Relations Specialists have seen a gradual increase over the past four years, mirroring national trends. Economic growth and evolving communication needs likely contribute to a steady upward trajectory in compensation for skilled PR professionals in the area.
Public Relations Specialists Salary Distribution in Asheville, NC
Career progression for Public Relations Specialists in Asheville, NC, is typically marked by increasing salary potential. Entry-level positions may start at the lower end of the pay scale, while seasoned professionals with extensive experience and a proven track record can command significantly higher salaries, often reaching into the upper percentiles of the local pay range.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Junior / AssociateEntry level. Focus on learning core skills & codebase. | 10% (Entry) | $35,420 | $17 |
| Engineer IProficient contributor. Handles tasks independently. | 25% (Junior) | $44,528 | $21.4 |
| Senior EngineerSystem design, complex problem solving, mentoring. | 50% (Median) | $52,610 | $25.3 |
| Lead / StaffTechnical strategy, architecture, cross-team impact. | 75% (Senior) | $74,213 | $35.7 |
| Principal / ArchitectIndustry expert. Driving technical vision & innovation. | 90% (Expert) | $89,980 | $43.3 |
Detailed Public Relations Specialists Market Analysis
Relocation Context
Nominal Salary
$59,370
Gross Pay
Real Wage (Purchasing Power)
$59,370
Adjusted for COL (100)
The average annual salary of $59,370 for Public Relations Specialists in Asheville, NC, aligns perfectly with the national average cost of living index of 100. This means that while the nominal salary is lower than the national average, the purchasing power of this income in Asheville is equivalent to the national average, making it a neutral factor in relocation decisions.
Job Market Context
400
Total Jobs
2.13
Per 1K Jobs
1.17
Location Quotient
With a location quotient of 1.17, Asheville, NC has a slightly higher-than-average concentration of Public Relations Specialists roles compared to the national norm.
With a Location Quotient of 1.17, Asheville, NC, demonstrates a slightly higher concentration of Public Relations Specialists than the national average. This suggests a moderately competitive market where demand is present but not overwhelmingly high, offering a balanced environment for both job seekers and employers.
Nearby Job Markets
Nearby Cities for Public Relations Specialists
| City | Salary | Dist. |
|---|---|---|
| Greenville-Anderson-Greer, SC Public Relations Specialists Salary | $72,980↑ 23% | 52 mi |
| Johnson City, TN Public Relations Specialists Salary | $47,730↓ 20% | 54 mi |
| Spartanburg, SC Public Relations Specialists Salary | $76,030↑ 28% | 56 mi |
| Kingsport-Bristol, TN-VA Public Relations Specialists Salary | $62,980↑ 6% | 66 mi |
Comparing salaries near Asheville, NC
Hiring Public Relations Specialistss?
Frequently Asked Questions
How much does a Public Relations Specialists make in Asheville, NC?
The median annual salary for a Public Relations Specialists in Asheville, NC is $59,370. This typically ranges from $35,420 for entry-level positions to $89,980 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Asheville, NC is 26.4% lower than the national median of $80,660.
Is Asheville, NC a lucrative place for Public Relations Specialists?
No, not exceptionally lucrative compared to the national average.While the cost of living is average, the average salary of $59,370 is significantly lower than the national average of $80,660, indicating less lucrative earning potential in this specific role.
Is Asheville, NC a good place to live for Public Relations Specialists?
The Cost of Living Index in Asheville, NC is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Asheville, NC?
Some top paying nearby cities include Greenville-Anderson-Greer, SC ($72,980) and Johnson City, TN.
How does Asheville's cost of living compare to the national average?
Asheville, NC, has a cost of living index of 100, which is exactly the national average. This means that the general cost of goods and services in Asheville is comparable to the rest of the United States.
What is the concentration of Public Relations Specialists in Asheville?
The concentration, measured by the Location Quotient, is 1.17, indicating that Public Relations Specialists are slightly more prevalent in Asheville than the national average.
How many Public Relations Specialist jobs are there per 1,000 workers in Asheville?
There are 2.13 Public Relations Specialist jobs per 1,000 workers in Asheville, NC, providing a metric for local job availability relative to the overall workforce.
What is the total number of Public Relations Specialists in Asheville?
The total local workforce for Public Relations Specialists in Asheville, NC, is approximately 400 individuals.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 400 employees in the Asheville, NC area with a job density of 2.13 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Public Relations Specialists • Data source: BLS OEWS 2024 •Jobs in Asheville, NC