Average Public Relations Specialists Salary in Little Rock-North Little Rock-Conway, AR
Public Relations Specialists in the Little Rock-North Little Rock-Conway, AR area earn an average annual salary of $67,900. This figure is notably below the national average of $80,660, reflecting regional economic factors and the specific demand within the local market. The compensation structure in Little Rock is influenced by a combination of local industry needs and the overall economic landscape of Arkansas.
Executive Summary
- Average Salary: $67,900 per year.
- Growth Trend: Salaries have shifted 1.8% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $97,630.
- Outlook: The local job market for Public Relations Specialists in Little Rock-North Little Rock-Conway, AR, comprises approximately 330 professionals. With a Location Quotient of 0.51, the concentration of these roles is below the national average, suggesting a less saturated but potentially less robust demand compared to national trends. The presence of 0.934 jobs per 1,000 workers indicates a modest but consistent need for PR expertise within the region.
Salary Overview
The average Public Relations Specialists in Little Rock-North Little Rock-Conway, AR earns-15.8%below the national average.
$32.6
$1,306
$5,658
Public Relations Specialists Salary Trends (2020-2024)
While specific historical data for Little Rock's PR specialist salaries isn't provided, it's reasonable to assume a general upward trend in compensation over the past four years, mirroring national patterns. Economic recovery and evolving communication needs likely contribute to salary growth, though local market dynamics may temper the pace of increase compared to more dynamic metropolitan areas.
Public Relations Specialists Salary Distribution in Little Rock-North Little Rock-Conway, AR
Career progression for Public Relations Specialists in Little Rock, as elsewhere, typically sees a significant salary increase with experience. Entry-level positions might start closer to the lower end of the pay scale, while seasoned professionals with a proven track record and specialized skills can command higher salaries. The percentile gaps between junior and senior roles signify substantial opportunities for career advancement and increased earning potential within the field.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Junior / AssociateEntry level. Focus on learning core skills & codebase. | 10% (Entry) | $39,350 | $18.9 |
| Engineer IProficient contributor. Handles tasks independently. | 25% (Junior) | $50,925 | $24.5 |
| Senior EngineerSystem design, complex problem solving, mentoring. | 50% (Median) | $61,800 | $29.7 |
| Lead / StaffTechnical strategy, architecture, cross-team impact. | 75% (Senior) | $84,875 | $40.8 |
| Principal / ArchitectIndustry expert. Driving technical vision & innovation. | 90% (Expert) | $97,630 | $46.9 |
Detailed Public Relations Specialists Market Analysis
Relocation Context
Nominal Salary
$67,900
Gross Pay
Real Wage (Purchasing Power)
$67,900
Adjusted for COL (100)
The average annual salary of $67,900 for Public Relations Specialists in Little Rock-North Little Rock-Conway, AR, aligns perfectly with the local Cost of Living Index of 100. This means that the nominal salary offers purchasing power equivalent to the national average, suggesting that while the pay is lower than the national average, the cost of living is also commensurate, providing a stable financial standing for residents.
Job Market Context
330
Total Jobs
0.934
Per 1K Jobs
0.51
Location Quotient
Little Rock-North Little Rock-Conway, AR has 0.51x the national average concentration of Public Relations Specialists jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.
A Location Quotient of 0.51 for Public Relations Specialists in the Little Rock-North Little Rock-Conway, AR area indicates that the concentration of these jobs is about half that of the national average. This suggests that the market is less competitive than in areas with a higher concentration, but also that there may be fewer specialized opportunities or a smaller pool of employers actively seeking PR talent.
Nearby Job Markets
Nearby Cities for Public Relations Specialists
| City | Salary | Dist. |
|---|---|---|
| South Arkansas nonmetropolitan area Public Relations Specialists Salary | $60,170↓ 11% | 17 mi |
| North Arkansas nonmetropolitan area Public Relations Specialists Salary | $57,110↓ 16% | 17 mi |
| West Arkansas nonmetropolitan area Public Relations Specialists Salary | $59,850↓ 12% | 17 mi |
Comparing salaries near Little Rock-North Little Rock-Conway, AR
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Frequently Asked Questions
How much does a Public Relations Specialists make in Little Rock-North Little Rock-Conway, AR?
The median annual salary for a Public Relations Specialists in Little Rock-North Little Rock-Conway, AR is $67,900. This typically ranges from $39,350 for entry-level positions to $97,630 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Little Rock-North Little Rock-Conway, AR is 15.8% lower than the national median of $80,660.
Is Little Rock-North Little Rock-Conway, AR a lucrative place for Public Relations Specialists?
No, it is not considered particularly lucrative compared to national standards.The average salary of $67,900 is significantly lower than the national average of $80,660, although the cost of living is also at the national average, balancing purchasing power.
Is Little Rock-North Little Rock-Conway, AR a good place to live for Public Relations Specialists?
The Cost of Living Index in Little Rock-North Little Rock-Conway, AR is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Little Rock-North Little Rock-Conway, AR?
Some top paying nearby cities include South Arkansas nonmetropolitan area ($60,170) and North Arkansas nonmetropolitan area.
How does the Little Rock PR specialist salary compare to the national average?
The average salary for Public Relations Specialists in Little Rock is $67,900, which is approximately 15.8% lower than the national average of $80,660.
What is the job market like for PR specialists in Little Rock?
The job market has a concentration (Location Quotient) of 0.51, meaning it's less concentrated than the national average, suggesting moderate demand and potentially fewer specialized roles.
Does the cost of living in Little Rock affect the value of the PR specialist salary?
No, the cost of living in Little Rock is at the national average (100), meaning the $67,900 salary has purchasing power equivalent to the national average, despite being a lower nominal figure.
How many Public Relations Specialists work in the Little Rock area?
There are approximately 330 Public Relations Specialists employed in the Little Rock-North Little Rock-Conway, AR metropolitan area.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 330 employees in the Little Rock-North Little Rock-Conway, AR area with a job density of 0.934 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Public Relations Specialists • Data source: BLS OEWS 2024 •Jobs in Little Rock-North Little Rock-Conway, AR