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Market Research Analysts and Marketing Specialists
National salary overview and state-by-state comparison for 2024.
United States National Average
Average Annual
$86,770
Median Annual
$77,120
Total Workforce
843,970
Highest Paying States
| Rank | State | Avg Salary | Job Count |
|---|---|---|---|
| #1 | San Jose-Sunnyvale-Santa Clara, CA | $146,850 | 12,240 |
| #2 | San Francisco-Oakland-Fremont, CA | $129,130 | 23,560 |
| #3 | Seattle-Tacoma-Bellevue, WA | $112,920 | 19,720 |
| #4 | California | $106,780 | 108,460 |
| #5 | Washington | $105,800 | 26,030 |
| #6 | Durham-Chapel Hill, NC | $104,640 | 2,760 |
| #7 | Boulder, CO | $103,950 | 2,840 |
| #8 | New York-Newark-Jersey City, NY-NJ | $102,680 | 75,190 |
| #9 | Delaware | $101,290 | 3,220 |
| #10 | Boston-Cambridge-Newton, MA-NH | $100,900 | 30,540 |
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