Average Marketing Managers Salary in Portland-Vancouver-Hillsboro, OR-WA
Marketing Managers in the Portland-Vancouver-Hillsboro, OR-WA area earn an average annual salary of $168,570. This figure is slightly below the national average of $172,340, suggesting a competitive but not premium compensation landscape. Local market dynamics, including industry demand and the cost of doing business, likely influence this pay scale.
Executive Summary
- Average Salary: $168,570 per year.
- Growth Trend: Salaries have shifted 23.0% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $252,855.
- Outlook: The Portland-Vancouver-Hillsboro metropolitan area supports a substantial workforce of 4,440 Marketing Managers. With a Location Quotient of 1.46, this region demonstrates a significantly higher concentration of these roles compared to the national average, indicating robust demand and a specialized market for marketing expertise.
Salary Overview
The average Marketing Managers in Portland-Vancouver-Hillsboro, OR-WA earns-2.2%below the national average.
$81
$3,242
$14,048
Marketing Managers Salary Trends (2020-2024)
While specific historical data isn't provided, it's reasonable to assume that salaries for Marketing Managers in Portland-Vancouver-Hillsboro have experienced steady growth over the past four years, mirroring national trends. Factors such as inflation, increased demand for digital marketing skills, and a competitive job market typically drive upward salary adjustments.
Marketing Managers Salary Distribution in Portland-Vancouver-Hillsboro, OR-WA
Career progression for Marketing Managers in Portland-Vancouver-Hillsboro is clearly reflected in salary differentials. Entry-level positions typically command lower salaries, while senior and executive roles, with their greater responsibilities and strategic input, can significantly increase earning potential. The percentile gaps between junior and senior roles highlight the substantial rewards for accumulating experience and expertise.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $88,290 | $42.4 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $126,428 | $60.8 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $165,000 | $79.3 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $210,713 | $101.3 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $252,855 | $121.6 |
Detailed Marketing Managers Market Analysis
Relocation Context
Nominal Salary
$168,570
Gross Pay
Real Wage (Purchasing Power)
$168,570
Adjusted for COL (100)
The average annual salary of $168,570 in Portland-Vancouver-Hillsboro aligns precisely with the national average Cost of Living Index of 100. This means that the purchasing power of a Marketing Manager's salary in this region is comparable to the national average, offering a stable financial environment without significant cost-of-living advantages or disadvantages.
Job Market Context
4,440
Total Jobs
3.655
Per 1K Jobs
1.46
Location Quotient
With a location quotient of 1.46, Portland-Vancouver-Hillsboro, OR-WA has a slightly higher-than-average concentration of Marketing Managers roles compared to the national norm.
A Location Quotient of 1.46 signifies that Marketing Manager roles are 46% more concentrated in Portland-Vancouver-Hillsboro than the national average. This indicates a strong and specialized job market, suggesting that employers here actively seek and value marketing talent, potentially leading to more opportunities and competitive hiring practices.
Nearby Job Markets
Nearby Cities for Marketing Managers
| City | Salary | Dist. |
|---|---|---|
| Salem, OR Marketing Managers Salary | $134,480↓ 20% | 44 mi |
| Longview-Kelso, WA Marketing Managers Salary | $138,370↓ 18% | 46 mi |
| Albany, OR Marketing Managers Salary | $127,160↓ 25% | 65 mi |
| Corvallis, OR Marketing Managers Salary | $115,810↓ 31% | 72 mi |
| Coast Oregon nonmetropolitan area Marketing Managers Salary | $121,860↓ 28% | 72 mi |
Comparing salaries near Portland-Vancouver-Hillsboro, OR-WA
Hiring Marketing Managerss?
Frequently Asked Questions
How much does a Marketing Managers make in Portland-Vancouver-Hillsboro, OR-WA?
The median annual salary for a Marketing Managers in Portland-Vancouver-Hillsboro, OR-WA is $168,570. This typically ranges from $88,290 for entry-level positions to $252,855 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Portland-Vancouver-Hillsboro, OR-WA is 2.2% lower than the national median of $172,340.
Is Portland-Vancouver-Hillsboro, OR-WA a lucrative place for Marketing Managers?
Yes, it offers competitive compensation.With an average salary of $168,570 and a cost of living on par with the national average, it provides a financially stable environment. The high concentration of marketing roles further indicates strong market demand.
Is Portland-Vancouver-Hillsboro, OR-WA a good place to live for Marketing Managers?
The Cost of Living Index in Portland-Vancouver-Hillsboro, OR-WA is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Portland-Vancouver-Hillsboro, OR-WA?
Some top paying nearby cities include Salem, OR ($134,480) and Longview-Kelso, WA.
How does the Portland-Vancouver-Hillsboro Marketing Manager salary compare to the national average?
The average salary of $168,570 in Portland-Vancouver-Hillsboro is slightly below the national average of $172,340, indicating a competitive but not significantly higher pay scale.
What is the significance of the Location Quotient (LQ) for Marketing Managers in this area?
An LQ of 1.46 means that Marketing Manager jobs are 46% more concentrated in Portland-Vancouver-Hillsboro than the national average, signaling a robust and specialized local job market.
How does the Cost of Living Index affect the Marketing Manager salary in Portland-Vancouver-Hillsboro?
With a Cost of Living Index of 100, the salary of $168,570 offers purchasing power equivalent to the national average, meaning it is neither exceptionally high nor low relative to local expenses.
What does the total local workforce size suggest about the Marketing Manager job market?
A workforce of 4,440 Marketing Managers indicates a substantial presence and a mature job market within the Portland-Vancouver-Hillsboro area, supporting a significant number of professionals in this field.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 4,440 employees in the Portland-Vancouver-Hillsboro, OR-WA area with a job density of 3.655 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in Portland-Vancouver-Hillsboro, OR-WA