Average Marketing Managers Salary in Dallas-Fort Worth-Arlington, TX
Marketing Managers in the Dallas-Fort Worth-Arlington, TX area earn an average annual salary of $155,510. This figure is notably below the national average of $172,340, suggesting that while the Dallas market offers substantial compensation, it may not reach the highest national benchmarks. Local economic factors and industry demand within the region play a significant role in shaping this compensation landscape.
Executive Summary
- Average Salary: $155,510 per year.
- Growth Trend: Salaries have shifted 0.3% ↘ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $233,265.
- Outlook: The Dallas-Fort Worth-Arlington metropolitan area supports a robust workforce of 17,040 Marketing Managers. With a Location Quotient of 1.7, the concentration of these roles in Dallas is significantly higher than the national average, indicating a strong and potentially growing demand for marketing expertise within the region. This elevated quotient suggests a market where marketing professionals are more prevalent and actively sought after.
Salary Overview
The average Marketing Managers in Dallas-Fort Worth-Arlington, TX earns-9.8%below the national average.
$74.8
$2,991
$12,959
Marketing Managers Salary Trends (2020-2024)
While specific historical data for Dallas-Fort Worth-Arlington is not provided, it is reasonable to assume that salaries for Marketing Managers have experienced consistent growth over the past four years, mirroring national trends. Economic expansion, evolving marketing strategies, and increased reliance on digital platforms likely contribute to upward pressure on compensation for skilled professionals in this field.
Marketing Managers Salary Distribution in Dallas-Fort Worth-Arlington, TX
The salary trajectory for Marketing Managers in Dallas-Fort Worth-Arlington, TX, escalates significantly with experience. Entry-level positions typically command lower salaries, while senior-level roles, characterized by strategic oversight and extensive team management, can reach substantially higher figures. The observable gaps between salary percentiles clearly signify the career progression and increased earning potential associated with accumulating expertise and demonstrating leadership.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $77,280 | $37.2 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $116,633 | $56.1 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $147,990 | $71.1 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $194,388 | $93.5 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $233,265 | $112.1 |
Detailed Marketing Managers Market Analysis
Relocation Context
Nominal Salary
$155,510
Gross Pay
Real Wage (Purchasing Power)
$155,510
Adjusted for COL (100)
The average annual salary of $155,510 for Marketing Managers in Dallas-Fort Worth-Arlington, TX, aligns perfectly with the local Cost of Living Index of 100, which represents the national average. This means that the purchasing power of a Marketing Manager's salary in this area is equivalent to the national average, offering a stable financial standing relative to the cost of goods and services.
Job Market Context
17,040
Total Jobs
4.255
Per 1K Jobs
1.7
Location Quotient
Dallas-Fort Worth-Arlington, TX has 1.7x the national concentration of Marketing Managers jobs — a major employment hub for this role. Job seekers will find significantly more opportunities here than in most other areas.
A Location Quotient of 1.7 for Marketing Managers in Dallas-Fort Worth-Arlington, TX, signifies a market with a concentration 70% higher than the national average. This indicates a highly competitive yet abundant job market, suggesting that while there are numerous opportunities, the sheer volume of professionals may also contribute to salary levels that, while strong, are not at the absolute peak nationally.
Nearby Job Markets
Nearby Cities for Marketing Managers
| City | Salary | Dist. |
|---|---|---|
| Sherman-Denison, TX Marketing Managers Salary | $126,430↓ 19% | 60 mi |
| Waco, TX Marketing Managers Salary | $138,770↓ 11% | 87 mi |
| Tyler, TX Marketing Managers Salary | $122,220↓ 21% | 92 mi |
Comparing salaries near Dallas-Fort Worth-Arlington, TX
Hiring Marketing Managerss?
Frequently Asked Questions
How much does a Marketing Managers make in Dallas-Fort Worth-Arlington, TX?
The median annual salary for a Marketing Managers in Dallas-Fort Worth-Arlington, TX is $155,510. This typically ranges from $77,280 for entry-level positions to $233,265 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Dallas-Fort Worth-Arlington, TX is 9.8% lower than the national median of $172,340.
Is Dallas-Fort Worth-Arlington, TX a lucrative place for Marketing Managers?
Yes, with a caveat.The average salary of $155,510 is substantial, and the cost of living is at the national average, making it financially stable. However, it is below the national average salary for the role, indicating potential for higher earnings elsewhere.
Is Dallas-Fort Worth-Arlington, TX a good place to live for Marketing Managers?
The Cost of Living Index in Dallas-Fort Worth-Arlington, TX is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Dallas-Fort Worth-Arlington, TX?
Some top paying nearby cities include Sherman-Denison, TX ($126,430) and Waco, TX.
How does the Dallas-Fort Worth-Arlington salary compare to the national average?
The average salary for Marketing Managers in Dallas-Fort Worth-Arlington, TX, is $155,510, which is $16,830 less than the national average of $172,340.
Is there strong demand for Marketing Managers in Dallas-Fort Worth-Arlington, TX?
Yes, the Location Quotient of 1.7 indicates a concentration of Marketing Managers that is 70% higher than the national average, suggesting robust local demand.
What is the impact of experience on a Marketing Manager's salary in this region?
Experience significantly impacts salary, with entry-level roles earning less and senior positions commanding higher compensation, reflecting a clear career progression path.
How does the cost of living affect the Marketing Manager salary in Dallas-Fort Worth-Arlington, TX?
With a Cost of Living Index of 100 (national average), the $155,510 salary offers purchasing power equivalent to the national average, indicating a balanced financial environment.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 17,040 employees in the Dallas-Fort Worth-Arlington, TX area with a job density of 4.255 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
Explore Marketing Managers Salaries by State
Top Jobs in Dallas-Fort Worth-Arlington, TX
- All Occupations Salary in Dallas-Fort Worth-Arlington, TX
- Office and Administrative Support Occupations Salary in Dallas-Fort Worth-Arlington, TX
- Transportation and Material Moving Occupations Salary in Dallas-Fort Worth-Arlington, TX
- Management Occupations Salary in Dallas-Fort Worth-Arlington, TX
- Food Preparation and Serving Related Occupations Salary in Dallas-Fort Worth-Arlington, TX
- Sales and Related Occupations Salary in Dallas-Fort Worth-Arlington, TX
- Business and Financial Operations Occupations Salary in Dallas-Fort Worth-Arlington, TX
- Healthcare Practitioners and Technical Occupations Salary in Dallas-Fort Worth-Arlington, TX
- Educational Instruction and Library Occupations Salary in Dallas-Fort Worth-Arlington, TX
- Production Occupations Salary in Dallas-Fort Worth-Arlington, TX
- Browse All Jobs in Dallas-Fort Worth-Arlington, TX →
Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in Dallas-Fort Worth-Arlington, TX