Average Marketing Managers Salary in Richmond, VA
Marketing Managers in Richmond, VA, command an impressive average annual salary of $174,870, slightly surpassing the national average of $172,340. This elevated compensation in Richmond can be attributed to a combination of factors, including the specific industry demands within the region and the specialized skill set required for effective marketing leadership.
Executive Summary
- Average Salary: $174,870 per year.
- Growth Trend: Salaries have shifted 13.3% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $262,305.
- Outlook: With a local workforce of 1,100 Marketing Managers, Richmond, VA, presents a moderately sized but stable job market. The Location Quotient of 0.68 suggests that while the concentration of these roles is slightly below the national average, the consistent presence of 1.691 jobs per 1,000 workers indicates a steady demand for marketing expertise within the area's economic landscape.
Salary Overview
The average Marketing Managers in Richmond, VA earns+1.5%above the national average.
$84.1
$3,363
$14,573
Marketing Managers Salary Trends (2020-2024)
While specific historical data is not provided, it is reasonable to assume that the salary for Marketing Managers in Richmond, VA, has experienced growth over the past four years, mirroring national trends. Economic expansion and the increasing importance of strategic marketing in business success typically drive upward salary adjustments for experienced professionals in this field.
Marketing Managers Salary Distribution in Richmond, VA
The salary trajectory for Marketing Managers in Richmond, VA, significantly scales with experience. Entry-level positions will naturally fall below the $174,870 average, while senior-level roles, commanding extensive experience and strategic oversight, can push earnings considerably higher. The widening percentile gaps from junior to senior roles clearly signify substantial career progression and earning potential.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $99,150 | $47.7 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $131,153 | $63.1 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $167,680 | $80.6 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $218,588 | $105.1 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $262,305 | $126.1 |
Detailed Marketing Managers Market Analysis
Relocation Context
Nominal Salary
$174,870
Gross Pay
Real Wage (Purchasing Power)
$174,870
Adjusted for COL (100)
The nominal average salary of $174,870 in Richmond, VA, offers excellent purchasing power, as the local Cost of Living Index is precisely at the national average of 100. This means that the salary earned in Richmond will afford a lifestyle equivalent to the national standard, without the financial strain of a higher cost of living often associated with above-average salaries in other metropolitan areas.
Job Market Context
1,100
Total Jobs
1.691
Per 1K Jobs
0.68
Location Quotient
Richmond, VA has 0.68x the national average concentration of Marketing Managers jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.
A Location Quotient of 0.68 indicates that Richmond, VA, has a slightly lower concentration of Marketing Managers compared to the national average. This suggests that while the market is not oversaturated, it may be less competitive for job seekers than areas with a higher quotient, potentially offering more opportunities for skilled professionals to secure positions.
Nearby Job Markets
Nearby Cities for Marketing Managers
| City | Salary | Dist. |
|---|---|---|
| Southside Virginia nonmetropolitan area Marketing Managers Salary | $158,960↓ 9% | 41 mi |
| Northern West Virginia nonmetropolitan area Marketing Managers Salary | $119,520↓ 32% | 41 mi |
| Southwest Virginia nonmetropolitan area Marketing Managers Salary | $160,590↓ 8% | 41 mi |
| Northwest Virginia nonmetropolitan area Marketing Managers Salary | $149,840↓ 14% | 41 mi |
Comparing salaries near Richmond, VA
Hiring Marketing Managerss?
Frequently Asked Questions
How much does a Marketing Managers make in Richmond, VA?
The median annual salary for a Marketing Managers in Richmond, VA is $174,870. This typically ranges from $99,150 for entry-level positions to $262,305 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Richmond, VA is 1.5% higher than the national median of $172,340.
Is Richmond, VA a lucrative place for Marketing Managers?
Yes, Richmond, VA is a lucrative place for Marketing Managers.Marketing Managers in Richmond earn slightly above the national average salary, and crucially, do so with a cost of living that matches the national average, maximizing real income.
Is Richmond, VA a good place to live for Marketing Managers?
The Cost of Living Index in Richmond, VA is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Richmond, VA?
Some top paying nearby cities include Southside Virginia nonmetropolitan area ($158,960) and Northern West Virginia nonmetropolitan area.
How does Richmond's Marketing Manager salary compare to the national average?
The average annual salary for Marketing Managers in Richmond, VA, is $174,870, which is slightly higher than the national average of $172,340.
What is the cost of living in Richmond, VA, for Marketing Managers?
The cost of living in Richmond, VA, is exactly at the national average, with an index of 100, meaning your salary has standard purchasing power.
Is the job market for Marketing Managers strong in Richmond, VA?
The market shows steady demand with 1.691 jobs per 1,000 workers, and a Location Quotient of 0.68 suggests a stable, though not highly concentrated, presence of these roles.
Does experience significantly impact a Marketing Manager's salary in Richmond, VA?
Yes, salary significantly increases with experience, with senior roles commanding substantially higher earnings than entry-level positions, reflecting career progression.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 1,100 employees in the Richmond, VA area with a job density of 1.691 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in Richmond, VA