Average Marketing Managers Salary in Tampa-St. Petersburg-Clearwater, FL
Marketing Managers in the Tampa-St. Petersburg-Clearwater, FL area earn an average annual salary of $153,780. This figure is notably below the national average of $172,340, suggesting that local market dynamics, industry concentration, or specific employer compensation strategies may be influencing pay rates in this region. Understanding these localized factors is crucial for professionals navigating the Tampa Bay marketing landscape.
Executive Summary
- Average Salary: $153,780 per year.
- Growth Trend: Salaries have shifted 5.5% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $230,670.
- Outlook: With a local workforce of 3,090 Marketing Managers, Tampa-St. Petersburg-Clearwater, FL presents a substantial, albeit not overwhelmingly concentrated, market for these professionals. The Location Quotient of 0.86 indicates a slightly lower presence of Marketing Managers relative to the national average, suggesting a stable but not hyper-competitive demand. The rate of 2.142 jobs per 1,000 workers further supports the notion of a consistent job market for experienced marketing leaders.
Salary Overview
The average Marketing Managers in Tampa-St. Petersburg-Clearwater, FL earns-10.8%below the national average.
$73.9
$2,957
$12,815
Marketing Managers Salary Trends (2020-2024)
While specific historical data for Tampa-St. Petersburg-Clearwater, FL is not provided, it is reasonable to assume that salaries for Marketing Managers have experienced growth over the past four years, mirroring national trends. Economic expansion, evolving marketing strategies, and increased demand for skilled professionals typically drive upward salary adjustments in most metropolitan areas.
Marketing Managers Salary Distribution in Tampa-St. Petersburg-Clearwater, FL
Salary progression for Marketing Managers in Tampa-St. Petersburg-Clearwater, FL, like elsewhere, is strongly tied to experience. Entry-level positions will command lower salaries, while senior roles with extensive strategic oversight and team management responsibilities will reach significantly higher compensation levels. The variance between the lower and higher percentiles of the salary distribution highlights the substantial earning potential available to those who advance their careers and acquire specialized expertise.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $72,670 | $34.9 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $115,335 | $55.4 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $139,230 | $66.9 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $192,225 | $92.4 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $230,670 | $110.9 |
Detailed Marketing Managers Market Analysis
Relocation Context
Nominal Salary
$153,780
Gross Pay
Real Wage (Purchasing Power)
$153,780
Adjusted for COL (100)
The average annual salary of $153,780 for Marketing Managers in Tampa-St. Petersburg-Clearwater, FL aligns precisely with the national average Cost of Living Index of 100. This means that the purchasing power of this salary is equivalent to the national average, offering a balanced financial standing for professionals considering a move to or within the region.
Job Market Context
3,090
Total Jobs
2.142
Per 1K Jobs
0.86
Location Quotient
Tampa-St. Petersburg-Clearwater, FL has 0.86x the national average concentration of Marketing Managers jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.
A Location Quotient of 0.86 for Marketing Managers in Tampa-St. Petersburg-Clearwater, FL suggests that the concentration of these roles is slightly below the national average. This indicates that while the market is established and supports a significant number of professionals (3,090), it may not be as saturated as some other major metropolitan areas, potentially offering good opportunities for skilled individuals without extreme competition.
Nearby Job Markets
Nearby Cities for Marketing Managers
| City | Salary | Dist. |
|---|---|---|
| Lakeland-Winter Haven, FL Marketing Managers Salary | $135,440↓ 12% | 32 mi |
| North Florida nonmetropolitan area Marketing Managers Salary | $139,320↓ 9% | 49 mi |
| South Florida nonmetropolitan area Marketing Managers Salary | $136,610↓ 11% | 49 mi |
| Wildwood-The Villages, FL Marketing Managers Salary | $140,680↓ 9% | 63 mi |
Comparing salaries near Tampa-St. Petersburg-Clearwater, FL
Hiring Marketing Managerss?
Frequently Asked Questions
How much does a Marketing Managers make in Tampa-St. Petersburg-Clearwater, FL?
The median annual salary for a Marketing Managers in Tampa-St. Petersburg-Clearwater, FL is $153,780. This typically ranges from $72,670 for entry-level positions to $230,670 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Tampa-St. Petersburg-Clearwater, FL is 10.8% lower than the national median of $172,340.
Is Tampa-St. Petersburg-Clearwater, FL a lucrative place for Marketing Managers?
Moderately lucrative, with average earning potential.The average salary of $153,780 is below the national average, but the Cost of Living is also at the national average, making it a financially balanced location. The market offers stable opportunities without extreme saturation.
Is Tampa-St. Petersburg-Clearwater, FL a good place to live for Marketing Managers?
The Cost of Living Index in Tampa-St. Petersburg-Clearwater, FL is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Tampa-St. Petersburg-Clearwater, FL?
Some top paying nearby cities include Lakeland-Winter Haven, FL ($135,440) and North Florida nonmetropolitan area.
How does the Tampa Marketing Manager salary compare to the national average?
The average salary for Marketing Managers in Tampa-St. Petersburg-Clearwater, FL is $153,780, which is approximately 10.7% lower than the national average of $172,340.
What is the Cost of Living in Tampa-St. Petersburg-Clearwater, FL?
The Cost of Living Index for Tampa-St. Petersburg-Clearwater, FL is 100, which is exactly the same as the national average.
How many Marketing Managers are there in the Tampa-St. Petersburg-Clearwater, FL area?
There are approximately 3,090 Marketing Managers employed in the Tampa-St. Petersburg-Clearwater, FL metropolitan area.
Is the job market for Marketing Managers in Tampa-St. Petersburg-Clearwater, FL competitive?
With a Location Quotient of 0.86, the market is slightly less concentrated than the national average, suggesting a stable rather than hyper-competitive environment for Marketing Managers.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 3,090 employees in the Tampa-St. Petersburg-Clearwater, FL area with a job density of 2.142 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in Tampa-St. Petersburg-Clearwater, FL