Average Marketing Managers Salary in Georgia
Marketing Managers in Georgia earn an average annual salary of $168,230, which is slightly below the national average of $172,340. This marginal difference can often be attributed to the specific economic drivers and industry concentrations within the Peach State, influencing compensation benchmarks for specialized roles.
Executive Summary
- Average Salary: $168,230 per year.
- Growth Trend: Salaries have shifted 17.8% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $252,345.
- Outlook: With a local workforce of 9,180 Marketing Managers, Georgia presents a substantial, albeit not overwhelmingly concentrated, job market. The Location Quotient of 0.76 indicates that while the profession is present, it is slightly less concentrated than the national average, suggesting a stable demand that is not oversaturated.
Salary Overview
The average Marketing Managers in Georgia earns-2.4%below the national average.
$80.9
$3,235
$14,019
Marketing Managers Salary Trends (2020-2024)
While specific historical data is not provided, it is reasonable to assume that Marketing Manager salaries in Georgia have experienced consistent growth over the past four years, mirroring national trends. This upward trajectory is driven by the increasing importance of strategic marketing initiatives and the evolving digital landscape, necessitating competitive compensation to attract and retain top talent.
Marketing Managers Salary Distribution in Georgia
The salary spectrum for Marketing Managers in Georgia typically widens significantly with experience. Entry-level positions might start considerably lower, while senior-level roles, commanding higher salaries, reflect extensive experience, strategic leadership, and proven success. The percentile gaps in earnings serve as clear indicators of career progression and the value placed on seasoned professionals.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $87,450 | $42 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $126,173 | $60.7 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $159,180 | $76.5 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $210,288 | $101.1 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $252,345 | $121.3 |
Detailed Marketing Managers Market Analysis
Relocation Context
Nominal Salary
$168,230
Gross Pay
Real Wage (Purchasing Power)
$188,599
Adjusted for COL (89.2)
The average annual salary of $168,230 in Georgia offers strong purchasing power, especially when considered against the state's Cost of Living Index of 89.2. This index, being below the national average of 100, suggests that the nominal salary translates to a higher real income, allowing for a comfortable lifestyle relative to national benchmarks.
Job Market Context
9,180
Total Jobs
1.891
Per 1K Jobs
0.76
Location Quotient
Georgia has 0.76x the national average concentration of Marketing Managers jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.
A Location Quotient of 0.76 for Marketing Managers in Georgia signifies that the state employs fewer of these professionals per capita than the national average. This suggests a market that is neither saturated nor exceptionally competitive, offering potential opportunities for skilled individuals without the intense competition found in more concentrated regions.
Nearby Job Markets
Nearby Cities for Marketing Managers
| City | Salary | Dist. |
|---|---|---|
| Macon-Bibb County, GA Marketing Managers Salary | $137,000↓ 19% | 16 mi |
| Warner Robins, GA Marketing Managers Salary | $132,110↓ 21% | 31 mi |
| Athens-Clarke County, GA Marketing Managers Salary | $150,730↓ 10% | 65 mi |
| Atlanta-Sandy Springs-Roswell, GA Marketing Managers Salary | $172,000↑ 2% | 65 mi |
| Columbus, GA-AL Marketing Managers Salary | $154,890↓ 8% | 81 mi |
Comparing salaries near Georgia
Hiring Marketing Managerss?
Frequently Asked Questions
How much does a Marketing Managers make in Georgia?
The median annual salary for a Marketing Managers in Georgia is $168,230. This typically ranges from $87,450 for entry-level positions to $252,345 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Georgia is 2.4% lower than the national median of $172,340.
Is Georgia a lucrative place for Marketing Managers?
Yes, Georgia offers a lucrative environment for Marketing Managers.The substantial average salary of $168,230, combined with a cost of living below the national average, provides excellent earning potential and purchasing power for Marketing Managers in the state.
Is Georgia a good place to live for Marketing Managers?
With a Cost of Living Index of 89.2 (lower than the national average of 100), your salary goes further here.
Where are the highest paying cities near Georgia?
Some top paying nearby cities include Macon-Bibb County, GA ($137,000) and Warner Robins, GA.
How does Georgia's Marketing Manager salary compare to the national average?
The average Marketing Manager salary in Georgia is $168,230, which is slightly lower than the national average of $172,340.
What is the total number of Marketing Managers employed in Georgia?
There are approximately 9,180 Marketing Managers employed in Georgia.
How does the cost of living in Georgia affect salary perception?
With a Cost of Living Index of 89.2 (100 being the national average), Georgia's lower cost of living means that the $168,230 salary offers a higher real value and purchasing power compared to living in a higher-cost state.
Is the job market for Marketing Managers in Georgia highly concentrated?
No, the job market is not highly concentrated. The Location Quotient of 0.76 indicates that Marketing Managers are employed in Georgia at a rate slightly below the national average, suggesting a balanced market.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 9,180 employees in the Georgia area with a job density of 1.891 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in Georgia