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Average Marketing Managers Salary in Michigan

Marketing Managers in Michigan earn an average annual salary of $146,830, which is notably below the national average of $172,340. This disparity can be attributed to a combination of factors, including the state's specific industry demands, the overall economic landscape, and the cost of living influencing compensation benchmarks.

Executive Summary

  • Average Salary: $146,830 per year.
  • Growth Trend: Salaries have shifted 8.2% ↗ over the last 5 years.
  • Top Earners: Senior professionals (90th percentile) earn up to $219,920.
  • Outlook: With a local workforce of 6,220 Marketing Managers, Michigan presents a substantial, albeit less concentrated, presence in this field compared to national averages, indicated by a Location Quotient of 0.57. The figure of 1.417 jobs per 1,000 workers suggests a steady, though not exceptionally high, demand for these professionals within the state's economy.
2024 Market Data

Salary Overview

$146,830

The average Marketing Managers in Michigan earns-14.8%below the national average.

BreakdownBased on 40h/week
Hourly

$70.6

Weekly

$2,824

Monthly

$12,236

Marketing Managers Salary Distribution in Michigan

The career trajectory for Marketing Managers in Michigan shows significant earning potential as experience accumulates. Entry-level positions typically command lower salaries, while senior-level roles, with their increased responsibilities and strategic oversight, can lead to earnings substantially higher than the average. The widening salary gap between junior and senior positions reflects the value placed on expertise and proven leadership in the marketing domain.

Experience LevelMarket PercentileAnnual WageHourly Rate
Associate / AnalystData entry, reporting, supporting senior staff.10% (Entry)$75,340$36.2
Senior AnalystIndependent analysis, forecasting, client interaction.25% (Junior)$110,123$52.9
ManagerOversees team, compliance, and project delivery.50% (Median)$135,610$65.2
Director / VPStrategic planning, budget ownership, risk management.75% (Senior)$183,538$88.2
Executive / PartnerC-level leadership. High-level strategy & relations.90% (Expert)$219,920$105.7

Detailed Marketing Managers Market Analysis

Relocation Context

Nominal Salary

$146,830

Gross Pay

Real Wage (Purchasing Power)

$162,064

Adjusted for COL (90.6)

The average Marketing Manager salary in Michigan, at $146,830, offers a strong purchasing power given the state's Cost of Living Index of 90.6, which is below the national average of 100. This means that the nominal salary translates to a higher real income, allowing for a better standard of living compared to more expensive regions.

Job Market Context

6,220

Total Jobs

1.417

Per 1K Jobs

0.57

Location Quotient

Below Average

Michigan has 0.57x the national average concentration of Marketing Managers jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.

A Location Quotient of 0.57 indicates that Marketing Manager roles are less concentrated in Michigan than the national average. This suggests that while opportunities exist, the market may be less saturated, potentially offering a more favorable environment for skilled professionals seeking to establish or advance their careers without facing intense competition.

Nearby Job Markets

Nearby Cities for Marketing Managers

CitySalaryDist.
Midland, MI Marketing Managers Salary$178,030↑ 21%26 mi
Saginaw, MI Marketing Managers Salary$133,960↓ 9%30 mi
Lansing-East Lansing, MI Marketing Managers Salary$134,410↓ 8%42 mi
Flint, MI Marketing Managers Salary$118,220↓ 19%47 mi

Comparing salaries near Michigan

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Frequently Asked Questions

How much does a Marketing Managers make in Michigan?

The median annual salary for a Marketing Managers in Michigan is $146,830. This typically ranges from $75,340 for entry-level positions to $219,920 for top-level roles.

How does the salary compare to the national average?

The average salary for this role in Michigan is 14.8% lower than the national median of $172,340.

Is Michigan a lucrative place for Marketing Managers?

Yes, with a caveat.While the average salary is below the national benchmark, Michigan's lower cost of living makes the $146,830 average salary quite competitive in terms of purchasing power.

Is Michigan a good place to live for Marketing Managers?

With a Cost of Living Index of 90.6 (lower than the national average of 100), your salary goes further here.

Where are the highest paying cities near Michigan?

Some top paying nearby cities include Midland, MI ($178,030) and Saginaw, MI.

How does Michigan's cost of living affect Marketing Manager salaries?

Michigan's cost of living is 9.4% lower than the national average, meaning the $146,830 salary offers greater purchasing power than the same amount would in a higher-cost state.

What is the concentration of Marketing Managers in Michigan?

The Location Quotient of 0.57 signifies that Marketing Managers are less concentrated in Michigan compared to the national average, indicating a potentially less competitive job market.

How many Marketing Managers are there in Michigan?

There are approximately 6,220 Marketing Managers employed in Michigan, representing 1.417 jobs per 1,000 workers in the state.

Is the demand for Marketing Managers high in Michigan?

With 1.417 jobs per 1,000 workers and a Location Quotient below 1.0, the demand is steady but not exceptionally high compared to national concentrations.

Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 6,220 employees in the Michigan area with a job density of 1.417 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.

Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in Michigan