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Average Marketing Managers Salary in New Mexico

Marketing Managers in New Mexico earn an average annual salary of $131,080, which is notably below the national average of $172,340. This disparity can often be attributed to regional economic factors, industry concentration, and the overall demand for specialized marketing expertise within the state's unique business landscape.

Executive Summary

  • Average Salary: $131,080 per year.
  • Growth Trend: Salaries have shifted 33.8% ↗ over the last 5 years.
  • Top Earners: Senior professionals (90th percentile) earn up to $204,360.
  • Outlook: With a total local workforce of 660 Marketing Managers, New Mexico presents a modest but stable job market for this profession. The low Location Quotient of 0.31 suggests that while the role is present, it is not a dominant industry within the state, indicating a potentially less saturated but also less robust demand compared to national hubs.
2024 Market Data

Salary Overview

$131,080

The average Marketing Managers in New Mexico earns-23.9%below the national average.

BreakdownBased on 40h/week
Hourly

$63

Weekly

$2,521

Monthly

$10,923

Marketing Managers Salary Distribution in New Mexico

Salary progression for Marketing Managers in New Mexico, as elsewhere, is significantly influenced by experience. Entry-level positions typically command lower salaries, while senior roles with extensive experience and proven track records can earn substantially more. The widening gap between the lower and upper salary percentiles clearly signifies the career advancement opportunities and the associated earning potential as professionals climb the ladder.

Experience LevelMarket PercentileAnnual WageHourly Rate
Associate / AnalystData entry, reporting, supporting senior staff.10% (Entry)$70,990$34.1
Senior AnalystIndependent analysis, forecasting, client interaction.25% (Junior)$98,310$47.3
ManagerOversees team, compliance, and project delivery.50% (Median)$118,460$57
Director / VPStrategic planning, budget ownership, risk management.75% (Senior)$163,850$78.8
Executive / PartnerC-level leadership. High-level strategy & relations.90% (Expert)$204,360$98.3

Detailed Marketing Managers Market Analysis

Relocation Context

Nominal Salary

$131,080

Gross Pay

Real Wage (Purchasing Power)

$146,295

Adjusted for COL (89.6)

The nominal average salary of $131,080 in New Mexico is significantly bolstered by the state's cost of living, which stands at 89.6, below the national average of 100. This means that despite earning less in absolute terms than the national average, the purchasing power of a Marketing Manager's salary in New Mexico is likely higher, making the compensation more favorable in real terms.

Job Market Context

660

Total Jobs

0.77

Per 1K Jobs

0.31

Location Quotient

Low Concentration

At 0.31x, New Mexico has a notably lower concentration of Marketing Managers jobs than the national average. Opportunities in this area are relatively scarce for this profession.

A Location Quotient of 0.31 indicates that Marketing Managers are less concentrated in New Mexico compared to the national average. This suggests that the job market for these professionals is not as saturated, potentially offering more opportunities for skilled individuals to find employment, though the overall number of positions may be limited.

Nearby Job Markets

Nearby Cities for Marketing Managers

CitySalaryDist.
Albuquerque, NM Marketing Managers Salary$129,990↓ 1%29 mi
Santa Fe, NM Marketing Managers Salary$132,600↑ 1%59 mi

Comparing salaries near New Mexico

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Frequently Asked Questions

How much does a Marketing Managers make in New Mexico?

The median annual salary for a Marketing Managers in New Mexico is $131,080. This typically ranges from $70,990 for entry-level positions to $204,360 for top-level roles.

How does the salary compare to the national average?

The average salary for this role in New Mexico is 23.9% lower than the national median of $172,340.

Is New Mexico a lucrative place for Marketing Managers?

No, but cost of living offers value.While the average salary of $131,080 is below the national average, New Mexico's cost of living index of 89.6 makes the nominal salary more competitive in real terms.

Is New Mexico a good place to live for Marketing Managers?

With a Cost of Living Index of 89.6 (lower than the national average of 100), your salary goes further here.

Where are the highest paying cities near New Mexico?

Some top paying nearby cities include Albuquerque, NM ($129,990) and Santa Fe, NM.

How does New Mexico's Marketing Manager salary compare to the national average?

Marketing Managers in New Mexico earn an average of $131,080 annually, which is approximately 24% lower than the national average of $172,340.

What is the concentration of Marketing Managers in New Mexico?

New Mexico has a lower concentration of Marketing Managers compared to the national average, with a Location Quotient of 0.31, indicating fewer jobs per capita in this field.

How does the cost of living affect the Marketing Manager salary in New Mexico?

The cost of living in New Mexico is below the national average (89.6 vs. 100), meaning that the $131,080 salary offers greater purchasing power than it might in a higher cost-of-living state.

What is the total number of Marketing Managers in New Mexico?

There are approximately 660 Marketing Managers employed within New Mexico, representing a small segment of the overall workforce.

Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 660 employees in the New Mexico area with a job density of 0.77 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.

Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in New Mexico