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Average Marketing Managers Salary in Norwich-New London-Willimantic, CT

Marketing Managers in the Norwich-New London-Willimantic, CT area earn an average annual salary of $156,670. This figure is notably below the national average of $172,340, suggesting localized market dynamics and potentially a different demand-supply equilibrium influence pay rates in this specific Connecticut region.

Executive Summary

  • Average Salary: $156,670 per year.
  • Growth Trend: Salaries have shifted 0.0% over the last 5 years.
  • Top Earners: Senior professionals (90th percentile) earn up to $235,005.
  • Outlook: The local job market for Marketing Managers in Norwich-New London-Willimantic, CT, while not exceptionally concentrated (Location Quotient of 0.85), supports a workforce of 260 professionals. The presence of 2.115 jobs per 1,000 workers indicates a steady, albeit not booming, demand for these roles within the region.
2024 Market Data

Salary Overview

$156,670

The average Marketing Managers in Norwich-New London-Willimantic, CT earns-9.1%below the national average.

BreakdownBased on 40h/week
Hourly

$75.3

Weekly

$3,013

Monthly

$13,056

Marketing Managers Salary Distribution in Norwich-New London-Willimantic, CT

Salary progression for Marketing Managers in Norwich-New London-Willimantic, CT, typically scales significantly with experience. Entry-level positions will command lower salaries, while senior roles with extensive experience and proven track records can achieve substantially higher compensation, reflecting the increasing value and responsibility associated with advanced expertise.

Experience LevelMarket PercentileAnnual WageHourly Rate
Associate / AnalystData entry, reporting, supporting senior staff.10% (Entry)$82,040$39.4
Senior AnalystIndependent analysis, forecasting, client interaction.25% (Junior)$117,503$56.5
ManagerOversees team, compliance, and project delivery.50% (Median)$140,670$67.6
Director / VPStrategic planning, budget ownership, risk management.75% (Senior)$195,838$94.2
Executive / PartnerC-level leadership. High-level strategy & relations.90% (Expert)$235,005$113

Detailed Marketing Managers Market Analysis

Relocation Context

Nominal Salary

$156,670

Gross Pay

Real Wage (Purchasing Power)

$156,670

Adjusted for COL (100)

With an average annual salary of $156,670 and a Cost of Living Index of 100, the nominal income in Norwich-New London-Willimantic, CT, effectively aligns with the national average purchasing power. This means that the salary offers a comparable standard of living to the national average, without the added financial strain of a higher cost of living.

Job Market Context

260

Total Jobs

2.115

Per 1K Jobs

0.85

Location Quotient

Below Average

Norwich-New London-Willimantic, CT has 0.85x the national average concentration of Marketing Managers jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.

The Location Quotient of 0.85 for Marketing Managers in Norwich-New London-Willimantic, CT, indicates that the concentration of these roles is slightly below the national average. This suggests that while opportunities exist, the market is not oversaturated, potentially offering a balanced environment for job seekers and employers alike.

Nearby Job Markets

Nearby Cities for Marketing Managers

Comparing salaries near Norwich-New London-Willimantic, CT

Hiring Marketing Managerss?

Frequently Asked Questions

How much does a Marketing Managers make in Norwich-New London-Willimantic, CT?

The median annual salary for a Marketing Managers in Norwich-New London-Willimantic, CT is $156,670. This typically ranges from $82,040 for entry-level positions to $235,005 for top-level roles.

How does the salary compare to the national average?

The average salary for this role in Norwich-New London-Willimantic, CT is 9.1% lower than the national median of $172,340.

Is Norwich-New London-Willimantic, CT a lucrative place for Marketing Managers?

Moderately. While the average salary is below the national average, the cost of living is also at the national average, making the purchasing power comparable.The average salary of $156,670 is less than the national average, but the Cost of Living Index of 100 means your earnings will go as far as they would nationally.

Is Norwich-New London-Willimantic, CT a good place to live for Marketing Managers?

The Cost of Living Index in Norwich-New London-Willimantic, CT is 100. While higher than average, this often correlates with higher wages.

Where are the highest paying cities near Norwich-New London-Willimantic, CT?

Some top paying nearby cities include Hartford-West Hartford-East Hartford, CT ($163,330) and Connecticut nonmetropolitan area.

How does the Norwich-New London-Willimantic, CT salary compare to the national average?

The average annual salary for Marketing Managers in Norwich-New London-Willimantic, CT is $156,670, which is below the national average of $172,340.

What is the concentration of Marketing Managers in this area?

The concentration, measured by the Location Quotient, is 0.85, indicating slightly fewer Marketing Managers relative to the national average.

How many Marketing Manager jobs are there per 1,000 workers locally?

There are approximately 2.115 Marketing Manager jobs per 1,000 workers in the Norwich-New London-Willimantic, CT area.

Does the cost of living affect the value of a Marketing Manager's salary in this region?

No, the Cost of Living Index is 100, which is the national average. Therefore, the $156,670 salary has the same purchasing power as the national average salary.

Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 260 employees in the Norwich-New London-Willimantic, CT area with a job density of 2.115 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.