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Average Marketing Managers Salary in Traverse City, MI

The average salary for Marketing Managerss in Traverse City, MI is $128,510. While this is lower than the national average, the cost of living in Traverse City, MI may offset the difference, preserving real purchasing power.

Executive Summary

  • Average Salary: $128,510 per year.
  • Growth Trend: Salaries have shifted 0.0% ↘ over the last 5 years.
  • Top Earners: Senior professionals (90th percentile) earn up to $203,360.
  • Outlook: The current demand for Marketing Managerss is stable, with a local workforce of approximately 80 professionals. This role remains a specialized component of the broader Traverse City, MI economy.
2024 Market Data

Salary Overview

$128,510

The average Marketing Managers in Traverse City, MI earns-25.4%below the national average.

BreakdownBased on 40h/week
Hourly

$61.8

Weekly

$2,471

Monthly

$10,709

Marketing Managers Salary Distribution in Traverse City, MI

The earning potential for Marketing Managerss in Traverse City, MI varies significantly by experience level. There is a substantial income gap, with top earners (90th percentile) making over 3.1x the starting salary. This indicates strong career progression opportunities. Entry-level roles (10th percentile) typically start around $65,150, while highly experienced professionals can command wages upwards of $203,360.

Experience LevelMarket PercentileAnnual WageHourly Rate
Associate / AnalystData entry, reporting, supporting senior staff.10% (Entry)$65,150$31.3
Senior AnalystIndependent analysis, forecasting, client interaction.25% (Junior)$96,383$46.3
ManagerOversees team, compliance, and project delivery.50% (Median)$120,200$57.8
Director / VPStrategic planning, budget ownership, risk management.75% (Senior)$160,638$77.2
Executive / PartnerC-level leadership. High-level strategy & relations.90% (Expert)$203,360$97.8

Detailed Marketing Managers Market Analysis

Relocation Context

Nominal Salary

$128,510

Gross Pay

Real Wage (Purchasing Power)

$128,510

Adjusted for COL (100)

In Traverse City, MI, the Cost of Living Index is 100. This increases your effective purchasing power from $128,510 to $128,510.

Job Market Context

80

Total Jobs

1.125

Per 1K Jobs

0.45

Location Quotient

Low Concentration

At 0.45x, Traverse City, MI has a notably lower concentration of Marketing Managers jobs than the national average. Opportunities in this area are relatively scarce for this profession.

80 people work as Marketing Managers in Traverse City, MI.

1.125 out of every 1,000 local jobs are Marketing Managers positions — a typical concentration.

Nearby Job Markets

Hiring Marketing Managerss?

Frequently Asked Questions

How much does a Marketing Managers make in Traverse City, MI?

The median annual salary for a Marketing Managers in Traverse City, MI is $128,510. This typically ranges from $65,150 for entry-level positions to $203,360 for top-level roles.

How does the salary compare to the national average?

The average salary for this role in Traverse City, MI is 25.4% lower than the national median of $172,340.

Is Traverse City, MI a good place for Marketing Managerss?

It depends on your priorities. While the average Marketing Managers salary in Traverse City, MI is $128,510 (below the national average), the area may offer a lower cost of living or other lifestyle benefits typical of Traverse City, MI. See distinct detailed breakdown below.

Is Traverse City, MI a good place to live for Marketing Managers?

The Cost of Living Index in Traverse City, MI is 100. While higher than average, this often correlates with higher wages.

Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 80 employees in the Traverse City, MI area with a job density of 1.125 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.

Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in Traverse City, MI