Average Marketing Managers Salary in Augusta-Richmond County, GA-SC
Marketing Managers in Augusta-Richmond County, GA-SC earn an average annual salary of $147,620. This figure is notably below the national average of $172,340, suggesting that local market dynamics, industry concentration, and regional economic factors play a significant role in compensation within this specific metropolitan area.
Executive Summary
- Average Salary: $147,620 per year.
- Growth Trend: Salaries have shifted 22.5% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $221,440.
- Outlook: The Augusta-Richmond County area presents a modest job market for Marketing Managers, with a total local workforce of 210 professionals. The Location Quotient of 0.36 indicates a lower concentration of these roles compared to the national average, suggesting that while opportunities exist, the market is not saturated, and demand may be more specialized or tied to specific local industries.
Salary Overview
The average Marketing Managers in Augusta-Richmond County, GA-SC earns-14.3%below the national average.
$71
$2,839
$12,302
Marketing Managers Salary Trends (2020-2024)
While specific historical data for Augusta-Richmond County is not provided, it is generally assumed that salaries for Marketing Managers nationwide have experienced steady growth over the past four years, driven by the increasing importance of digital marketing, data analytics, and strategic brand management. This upward trend is likely reflected, to some extent, in the local Augusta market, though potentially at a different pace than national averages.
Marketing Managers Salary Distribution in Augusta-Richmond County, GA-SC
The salary range for Marketing Managers in Augusta-Richmond County, GA-SC, like elsewhere, is significantly influenced by experience. Entry-level positions typically command lower salaries, while senior roles with extensive experience and proven track records can earn substantially more. The percentile gaps between junior and senior roles highlight the significant career progression and earning potential available within the field.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $74,870 | $36 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $110,715 | $53.2 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $132,440 | $63.7 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $184,525 | $88.7 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $221,440 | $106.5 |
Detailed Marketing Managers Market Analysis
Relocation Context
Nominal Salary
$147,620
Gross Pay
Real Wage (Purchasing Power)
$147,620
Adjusted for COL (100)
With an average annual salary of $147,620 and a Cost of Living Index of 100, Marketing Managers in Augusta-Richmond County, GA-SC, find their nominal earnings directly align with the national average cost of living. This means that the purchasing power of their salary is comparable to that of a Marketing Manager earning the national average in a location with a national average cost of living.
Job Market Context
210
Total Jobs
0.895
Per 1K Jobs
0.36
Location Quotient
At 0.36x, Augusta-Richmond County, GA-SC has a notably lower concentration of Marketing Managers jobs than the national average. Opportunities in this area are relatively scarce for this profession.
The Location Quotient of 0.36 for Marketing Managers in Augusta-Richmond County, GA-SC, signifies a lower concentration of these roles compared to the national average. This suggests that the job market here is less competitive in terms of sheer numbers of professionals, but it also implies that specialized skills or experience might be highly valued by the limited number of employers seeking these professionals.
Nearby Job Markets
Nearby Cities for Marketing Managers
| City | Salary | Dist. |
|---|---|---|
| Northwestern South Carolina nonmetropolitan area Marketing Managers Salary | $125,920↓ 15% | 73 mi |
| Southern South Carolina nonmetropolitan area Marketing Managers Salary | $139,120↓ 6% | 73 mi |
| Columbia, SC Marketing Managers Salary | $131,800↓ 11% | 82 mi |
| Athens-Clarke County, GA Marketing Managers Salary | $150,730↑ 2% | 85 mi |
Comparing salaries near Augusta-Richmond County, GA-SC
Hiring Marketing Managerss?
Frequently Asked Questions
How much does a Marketing Managers make in Augusta-Richmond County, GA-SC?
The median annual salary for a Marketing Managers in Augusta-Richmond County, GA-SC is $147,620. This typically ranges from $74,870 for entry-level positions to $221,440 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Augusta-Richmond County, GA-SC is 14.3% lower than the national median of $172,340.
Is Augusta-Richmond County, GA-SC a lucrative place for Marketing Managers?
No, not exceptionally lucrative compared to national averages.While the average salary of $147,620 is substantial, it falls below the national average, and the lower concentration of roles suggests a less robust market. However, the cost of living being at the national average offers stable purchasing power.
Is Augusta-Richmond County, GA-SC a good place to live for Marketing Managers?
The Cost of Living Index in Augusta-Richmond County, GA-SC is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Augusta-Richmond County, GA-SC?
Some top paying nearby cities include Northwestern South Carolina nonmetropolitan area ($125,920) and Southern South Carolina nonmetropolitan area.
How does the Augusta-Richmond County salary compare to the national average?
The average salary for Marketing Managers in Augusta-Richmond County, GA-SC is $147,620, which is $24,720 less than the national average of $172,340.
What is the job market like for Marketing Managers in Augusta-Richmond County, GA-SC?
The market is less concentrated than the national average, with a Location Quotient of 0.36, indicating fewer Marketing Manager roles relative to the overall workforce.
How does the cost of living affect the Marketing Manager salary in Augusta-Richmond County, GA-SC?
The Cost of Living Index is 100, meaning it matches the national average. Therefore, the $147,620 salary offers purchasing power equivalent to the national average salary in a national average cost of living area.
What does a Location Quotient of 0.36 mean for Marketing Managers in Augusta-Richmond County, GA-SC?
A Location Quotient below 1.0, like 0.36, indicates that Marketing Managers are less concentrated in Augusta-Richmond County, GA-SC, compared to the national average. This could mean fewer job opportunities but potentially less competition for specialized roles.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 210 employees in the Augusta-Richmond County, GA-SC area with a job density of 0.895 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in Augusta-Richmond County, GA-SC