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Average Marketing Managers Salary in Fayetteville-Springdale-Rogers, AR

Marketing Managers in the Fayetteville-Springdale-Rogers, AR area earn an impressive average annual salary of $163,190. This figure is slightly below the national average of $172,340, but regional economic factors and industry demand within this specific metropolitan area contribute to this competitive compensation.

Executive Summary

  • Average Salary: $163,190 per year.
  • Growth Trend: Salaries have shifted 0.0% over the last 5 years.
  • Top Earners: Senior professionals (90th percentile) earn up to $244,785.
  • Outlook: The Fayetteville-Springdale-Rogers market demonstrates a healthy demand for Marketing Managers, evidenced by a total local workforce of 740 professionals in this role. The Location Quotient of 1.11 suggests a slightly higher concentration of these roles compared to the national average, indicating a robust and stable job market for marketing leadership.
2024 Market Data

Salary Overview

$163,190

The average Marketing Managers in Fayetteville-Springdale-Rogers, AR earns-5.3%below the national average.

BreakdownBased on 40h/week
Hourly

$78.5

Weekly

$3,138

Monthly

$13,599

Marketing Managers Salary Distribution in Fayetteville-Springdale-Rogers, AR

Salary progression for Marketing Managers in Fayetteville-Springdale-Rogers typically scales significantly with experience. Entry-level positions will command lower salaries, while senior managers with extensive experience and a proven track record can expect compensation at the higher end of the spectrum, with substantial percentile gaps reflecting career advancement and increased responsibility.

Experience LevelMarket PercentileAnnual WageHourly Rate
Associate / AnalystData entry, reporting, supporting senior staff.10% (Entry)$61,270$29.5
Senior AnalystIndependent analysis, forecasting, client interaction.25% (Junior)$122,393$58.8
ManagerOversees team, compliance, and project delivery.50% (Median)$166,240$79.9
Director / VPStrategic planning, budget ownership, risk management.75% (Senior)$203,988$98.1
Executive / PartnerC-level leadership. High-level strategy & relations.90% (Expert)$244,785$117.7

Detailed Marketing Managers Market Analysis

Relocation Context

Nominal Salary

$163,190

Gross Pay

Real Wage (Purchasing Power)

$163,190

Adjusted for COL (100)

With an average annual salary of $163,190 and a Cost of Living Index of 100, Marketing Managers in Fayetteville-Springdale-Rogers find their nominal earnings directly translate to purchasing power equivalent to the national average. This means the salary offers a standard of living comparable to other major metropolitan areas across the country.

Job Market Context

740

Total Jobs

2.771

Per 1K Jobs

1.11

Location Quotient

Above Average

With a location quotient of 1.11, Fayetteville-Springdale-Rogers, AR has a slightly higher-than-average concentration of Marketing Managers roles compared to the national norm.

The Location Quotient of 1.11 indicates that Marketing Manager roles are slightly more concentrated in the Fayetteville-Springdale-Rogers area than the national average. This suggests a competitive yet accessible job market, where employers may actively seek out experienced talent, and professionals have a good opportunity to find suitable positions.

Nearby Job Markets

Nearby Cities for Marketing Managers

Comparing salaries near Fayetteville-Springdale-Rogers, AR

Hiring Marketing Managerss?

Frequently Asked Questions

How much does a Marketing Managers make in Fayetteville-Springdale-Rogers, AR?

The median annual salary for a Marketing Managers in Fayetteville-Springdale-Rogers, AR is $163,190. This typically ranges from $61,270 for entry-level positions to $244,785 for top-level roles.

How does the salary compare to the national average?

The average salary for this role in Fayetteville-Springdale-Rogers, AR is 5.3% lower than the national median of $172,340.

Is Fayetteville-Springdale-Rogers, AR a lucrative place for Marketing Managers?

Yes, it offers competitive compensation.Marketing Managers in this area earn $163,190 annually, which is highly competitive given the national average Cost of Living Index of 100.

Is Fayetteville-Springdale-Rogers, AR a good place to live for Marketing Managers?

The Cost of Living Index in Fayetteville-Springdale-Rogers, AR is 100. While higher than average, this often correlates with higher wages.

Where are the highest paying cities near Fayetteville-Springdale-Rogers, AR?

Some top paying nearby cities include Fort Smith, AR-OK ($96,210) and Joplin, MO-KS.

How does the Fayetteville Marketing Manager salary compare to the national average?

The average salary of $163,190 in Fayetteville-Springdale-Rogers is slightly lower than the national average of $172,340, but remains a strong figure within the local economic context.

What is the concentration of Marketing Managers in Fayetteville-Springdale-Rogers?

The Location Quotient of 1.11 signifies a slightly higher concentration of Marketing Managers in this area compared to the national average, indicating a favorable job market.

How does the Cost of Living affect the Marketing Manager salary in Fayetteville?

With a Cost of Living Index of 100, the average salary of $163,190 provides purchasing power equivalent to the national average, making it a financially stable location.

What does the total local workforce size suggest about the Marketing Manager job market?

A local workforce of 740 Marketing Managers indicates a substantial presence and ongoing demand for these professionals within the Fayetteville-Springdale-Rogers metropolitan area.

Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 740 employees in the Fayetteville-Springdale-Rogers, AR area with a job density of 2.771 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.