Average Marketing Managers Salary in Santa Rosa-Petaluma, CA
Marketing Managers in Santa Rosa-Petaluma, CA, earn an average annual salary of $167,430. This figure is slightly below the national average of $172,340, suggesting a localized compensation structure influenced by regional economic factors and industry demand within the Sonoma County area. While not reaching the national benchmark, this salary reflects the specialized skills and strategic oversight required for marketing leadership roles in this specific Californian locale.
Executive Summary
- Average Salary: $167,430 per year.
- Growth Trend: Salaries have shifted 0.0% ↘ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $251,145.
- Outlook: The Santa Rosa-Petaluma, CA market for Marketing Managers, while not as concentrated as the national average with a Location Quotient of 0.73, supports a workforce of 370 professionals. This indicates a stable, albeit not hyper-specialized, demand for marketing expertise within the region. The presence of nearly two Marketing Manager jobs per 1,000 workers suggests a consistent need for these roles, pointing towards a robust and reliable job market for experienced professionals.
Salary Overview
The average Marketing Managers in Santa Rosa-Petaluma, CA earns-2.8%below the national average.
$80.5
$3,220
$13,953
Marketing Managers Salary Trends (2020-2024)
While specific historical data is not provided, it is reasonable to assume that Marketing Manager salaries in Santa Rosa-Petaluma, CA, have experienced moderate growth over the past four years, mirroring national trends. Factors such as inflation, increasing demand for digital marketing skills, and the overall economic health of the region likely contributed to upward pressure on compensation, ensuring that Marketing Managers remain competitive within the local job market.
Marketing Managers Salary Distribution in Santa Rosa-Petaluma, CA
Salary progression for Marketing Managers in Santa Rosa-Petaluma, CA, is strongly tied to experience and demonstrated success. Entry-level positions typically command salaries at the lower end of the spectrum, while senior Marketing Managers with extensive experience and a proven track record of driving revenue growth can expect compensation significantly above the average. The percentile gaps in salary distribution clearly signify the career trajectory and earning potential available as professionals advance through various levels of responsibility.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $91,570 | $44 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $125,573 | $60.4 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $145,530 | $70 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $209,288 | $100.6 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $251,145 | $120.7 |
Detailed Marketing Managers Market Analysis
Relocation Context
Nominal Salary
$167,430
Gross Pay
Real Wage (Purchasing Power)
$167,430
Adjusted for COL (100)
The nominal average salary of $167,430 for Marketing Managers in Santa Rosa-Petaluma, CA, aligns perfectly with the local Cost of Living Index of 100, which is the national average. This means that the purchasing power of a Marketing Manager's salary in this region is equivalent to the national average, offering a balanced lifestyle without significant financial strain related to the cost of goods and services compared to other parts of the country.
Job Market Context
370
Total Jobs
1.814
Per 1K Jobs
0.73
Location Quotient
Santa Rosa-Petaluma, CA has 0.73x the national average concentration of Marketing Managers jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.
With a Location Quotient of 0.73, the Santa Rosa-Petaluma, CA market for Marketing Managers is less concentrated than the national average. This suggests that while there is a solid presence of these professionals, the job market may offer more opportunities for skilled individuals to stand out. It indicates a competitive but not oversaturated environment, where employers are actively seeking qualified candidates to fill their marketing leadership needs.
Nearby Job Markets
Nearby Cities for Marketing Managers
| City | Salary | Dist. |
|---|---|---|
| Napa, CA Marketing Managers Salary | $175,870↑ 5% | 24 mi |
| Vallejo, CA Marketing Managers Salary | $160,470↓ 4% | 34 mi |
| San Francisco-Oakland-Fremont, CA Marketing Managers Salary | $228,200↑ 36% | 50 mi |
| Sacramento-Roseville-Folsom, CA Marketing Managers Salary | $175,060↑ 5% | 67 mi |
| Yuba City, CA Marketing Managers Salary | $153,220↓ 8% | 75 mi |
Comparing salaries near Santa Rosa-Petaluma, CA
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Frequently Asked Questions
How much does a Marketing Managers make in Santa Rosa-Petaluma, CA?
The median annual salary for a Marketing Managers in Santa Rosa-Petaluma, CA is $167,430. This typically ranges from $91,570 for entry-level positions to $251,145 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Santa Rosa-Petaluma, CA is 2.8% lower than the national median of $172,340.
Is Santa Rosa-Petaluma, CA a lucrative place for Marketing Managers?
Yes, it offers competitive compensation.The average salary of $167,430 is substantial, and with a Cost of Living Index at the national average, the purchasing power is strong. This makes Santa Rosa-Petaluma a financially attractive location for Marketing Managers.
Is Santa Rosa-Petaluma, CA a good place to live for Marketing Managers?
The Cost of Living Index in Santa Rosa-Petaluma, CA is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Santa Rosa-Petaluma, CA?
Some top paying nearby cities include Napa, CA ($175,870) and Vallejo, CA.
How does the Santa Rosa-Petaluma salary compare to the national average?
The average salary for Marketing Managers in Santa Rosa-Petaluma, CA is $167,430, which is slightly lower than the national average of $172,340.
What is the Cost of Living in Santa Rosa-Petaluma, CA for Marketing Managers?
The Cost of Living Index in Santa Rosa-Petaluma, CA is 100, which is exactly the national average. This means the salary provides average purchasing power.
How concentrated is the Marketing Manager job market in Santa Rosa-Petaluma, CA?
The job market is less concentrated than the national average, with a Location Quotient of 0.73, indicating a healthy demand for professionals in this field.
What is the total number of Marketing Managers in Santa Rosa-Petaluma, CA?
There are approximately 370 Marketing Managers employed in the Santa Rosa-Petaluma, CA area.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 370 employees in the Santa Rosa-Petaluma, CA area with a job density of 1.814 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in Santa Rosa-Petaluma, CA