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Average Marketing Managers Salary in Buffalo-Cheektowaga, NY

Marketing Managers in Buffalo-Cheektowaga, NY, earn an average annual salary of $158,280. This figure is slightly below the national average of $172,340, reflecting a localized market dynamic. Factors such as regional economic conditions and the specific demand within the Buffalo metropolitan area contribute to this compensation level.

Executive Summary

  • Average Salary: $158,280 per year.
  • Growth Trend: Salaries have shifted 0.0% ↘ over the last 5 years.
  • Top Earners: Senior professionals (90th percentile) earn up to $237,420.
  • Outlook: The Buffalo-Cheektowaga market supports a local workforce of 1,230 Marketing Managers. With a Location Quotient of 0.93, the concentration of these roles is nearly on par with the national average, indicating a stable and established presence for marketing professionals in the region. The presence of 2.318 jobs per 1,000 workers suggests a consistent, albeit not exceptionally high, demand for these specialized skills.
2024 Market Data

Salary Overview

$158,280

The average Marketing Managers in Buffalo-Cheektowaga, NY earns-8.2%below the national average.

BreakdownBased on 40h/week
Hourly

$76.1

Weekly

$3,044

Monthly

$13,190

Marketing Managers Salary Distribution in Buffalo-Cheektowaga, NY

Salary progression for Marketing Managers in Buffalo-Cheektowaga typically scales significantly with experience. Entry-level positions may start at a lower percentile, while senior roles commanding the higher percentiles reflect increased responsibility, strategic oversight, and a proven track record. The widening gap between entry-level and senior salaries underscores the substantial career advancement opportunities available within the field.

Experience LevelMarket PercentileAnnual WageHourly Rate
Associate / AnalystData entry, reporting, supporting senior staff.10% (Entry)$73,560$35.4
Senior AnalystIndependent analysis, forecasting, client interaction.25% (Junior)$118,710$57.1
ManagerOversees team, compliance, and project delivery.50% (Median)$138,470$66.6
Director / VPStrategic planning, budget ownership, risk management.75% (Senior)$197,850$95.1
Executive / PartnerC-level leadership. High-level strategy & relations.90% (Expert)$237,420$114.1

Detailed Marketing Managers Market Analysis

Relocation Context

Nominal Salary

$158,280

Gross Pay

Real Wage (Purchasing Power)

$158,280

Adjusted for COL (100)

The average nominal salary of $158,280 in Buffalo-Cheektowaga aligns perfectly with the national average cost of living index of 100. This means that the purchasing power of a Marketing Manager's salary in Buffalo is equivalent to the national average, suggesting that the compensation is well-balanced with the local economic conditions and cost of goods and services.

Job Market Context

1,230

Total Jobs

2.318

Per 1K Jobs

0.93

Location Quotient

Below Average

Buffalo-Cheektowaga, NY has 0.93x the national average concentration of Marketing Managers jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.

A Location Quotient of 0.93 indicates that Buffalo-Cheektowaga has a slightly lower concentration of Marketing Managers compared to the national average. This suggests that while the market is robust and offers opportunities, it may not be as saturated as some other major metropolitan areas, potentially leading to a competitive yet accessible job market for skilled professionals.

Nearby Job Markets

Nearby Cities for Marketing Managers

CitySalaryDist.
Rochester, NY Marketing Managers Salary$166,160↑ 5%65 mi
Erie, PA Marketing Managers Salary$120,690↓ 24%83 mi

Comparing salaries near Buffalo-Cheektowaga, NY

Hiring Marketing Managerss?

Frequently Asked Questions

How much does a Marketing Managers make in Buffalo-Cheektowaga, NY?

The median annual salary for a Marketing Managers in Buffalo-Cheektowaga, NY is $158,280. This typically ranges from $73,560 for entry-level positions to $237,420 for top-level roles.

How does the salary compare to the national average?

The average salary for this role in Buffalo-Cheektowaga, NY is 8.2% lower than the national median of $172,340.

Is Buffalo-Cheektowaga, NY a lucrative place for Marketing Managers?

Yes, it offers competitive compensation relative to its cost of living.Marketing Managers in Buffalo-Cheektowaga earn $158,280 annually, which, when compared to the national average cost of living index of 100, represents strong purchasing power.

Is Buffalo-Cheektowaga, NY a good place to live for Marketing Managers?

The Cost of Living Index in Buffalo-Cheektowaga, NY is 100. While higher than average, this often correlates with higher wages.

Where are the highest paying cities near Buffalo-Cheektowaga, NY?

Some top paying nearby cities include Rochester, NY ($166,160) and Erie, PA.

How does Buffalo's Marketing Manager salary compare to the national average?

The average salary for Marketing Managers in Buffalo-Cheektowaga is $158,280, which is approximately 8% lower than the national average of $172,340.

What is the cost of living in Buffalo-Cheektowaga, NY for Marketing Managers?

The cost of living in Buffalo-Cheektowaga is exactly at the national average, with an index of 100, making the $158,280 salary quite competitive in terms of purchasing power.

How concentrated are Marketing Manager jobs in Buffalo-Cheektowaga?

The concentration of Marketing Manager jobs, indicated by a Location Quotient of 0.93, is slightly below the national average, suggesting a stable but not overly saturated market.

What is the total number of Marketing Managers in Buffalo-Cheektowaga?

There are approximately 1,230 Marketing Managers employed within the Buffalo-Cheektowaga, NY metropolitan area.

Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 1,230 employees in the Buffalo-Cheektowaga, NY area with a job density of 2.318 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.

Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in Buffalo-Cheektowaga, NY