Average Marketing Managers Salary in Charlotte-Concord-Gastonia, NC-SC
Marketing Managers in the Charlotte-Concord-Gastonia, NC-SC area earn an average annual salary of $161,820. This figure is slightly below the national average of $172,340, suggesting a localized market dynamic influencing compensation. Factors such as regional economic conditions and the specific demand within the Charlotte metropolitan area contribute to this pay scale.
Executive Summary
- Average Salary: $161,820 per year.
- Growth Trend: Salaries have shifted 7.8% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $242,730.
- Outlook: The Charlotte-Concord-Gastonia, NC-SC market demonstrates a healthy presence of Marketing Managers, with a total local workforce of 3,750. The Location Quotient of 1.12 indicates a concentration of these roles slightly above the national average, suggesting a robust and potentially growing demand for marketing expertise within the region.
Salary Overview
The average Marketing Managers in Charlotte-Concord-Gastonia, NC-SC earns-6.1%below the national average.
$77.8
$3,112
$13,485
Marketing Managers Salary Trends (2020-2024)
While specific historical data is not provided, it is generally assumed that salaries for Marketing Managers in Charlotte have experienced steady growth over the past four years, mirroring national trends. This upward trajectory is likely driven by increasing industry reliance on strategic marketing initiatives and the need for skilled professionals to navigate evolving digital landscapes.
Marketing Managers Salary Distribution in Charlotte-Concord-Gastonia, NC-SC
Career progression for Marketing Managers in Charlotte is typically marked by significant salary increases with experience. Entry-level positions may start at a lower percentile, while senior-level roles, commanding higher salaries, represent the upper percentiles. The widening gap between entry and senior compensation underscores the value placed on accumulated expertise and leadership capabilities in the field.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $87,880 | $42.3 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $121,365 | $58.3 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $158,490 | $76.2 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $202,275 | $97.2 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $242,730 | $116.7 |
Detailed Marketing Managers Market Analysis
Relocation Context
Nominal Salary
$161,820
Gross Pay
Real Wage (Purchasing Power)
$161,820
Adjusted for COL (100)
The average Marketing Manager salary of $161,820 in Charlotte-Concord-Gastonia, NC-SC aligns perfectly with the national average cost of living index of 100. This means that the purchasing power of the local salary is equivalent to the national average, offering a stable financial environment for professionals considering a move to the area.
Job Market Context
3,750
Total Jobs
2.796
Per 1K Jobs
1.12
Location Quotient
With a location quotient of 1.12, Charlotte-Concord-Gastonia, NC-SC has a slightly higher-than-average concentration of Marketing Managers roles compared to the national norm.
With a Location Quotient of 1.12, the Charlotte-Concord-Gastonia, NC-SC metropolitan area shows a slightly higher concentration of Marketing Manager jobs compared to the national average. This suggests a competitive yet accessible job market, where demand for these professionals is present and potentially exceeding the national norm, offering good opportunities for skilled individuals.
Nearby Job Markets
Nearby Cities for Marketing Managers
| City | Salary | Dist. |
|---|---|---|
| Hickory-Lenoir-Morganton, NC Marketing Managers Salary | $151,360↓ 6% | 45 mi |
| Spartanburg, SC Marketing Managers Salary | $143,290↓ 11% | 64 mi |
| Eastern North Carolina nonmetropolitan area Marketing Managers Salary | $130,150↓ 20% | 65 mi |
| Western North Carolina nonmetropolitan area Marketing Managers Salary | $138,590↓ 14% | 65 mi |
| Central North Carolina nonmetropolitan area Marketing Managers Salary | $152,550↓ 6% | 65 mi |
Comparing salaries near Charlotte-Concord-Gastonia, NC-SC
Hiring Marketing Managerss?
Frequently Asked Questions
How much does a Marketing Managers make in Charlotte-Concord-Gastonia, NC-SC?
The median annual salary for a Marketing Managers in Charlotte-Concord-Gastonia, NC-SC is $161,820. This typically ranges from $87,880 for entry-level positions to $242,730 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Charlotte-Concord-Gastonia, NC-SC is 6.1% lower than the national median of $172,340.
Is Charlotte-Concord-Gastonia, NC-SC a lucrative place for Marketing Managers?
Yes, with caveats.The average salary of $161,820 is competitive and aligns with the national cost of living, offering good financial stability. The slightly above-average concentration of roles (LQ 1.12) indicates a healthy job market.
Is Charlotte-Concord-Gastonia, NC-SC a good place to live for Marketing Managers?
The Cost of Living Index in Charlotte-Concord-Gastonia, NC-SC is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Charlotte-Concord-Gastonia, NC-SC?
Some top paying nearby cities include Hickory-Lenoir-Morganton, NC ($151,360) and Spartanburg, SC.
How does Charlotte's Marketing Manager salary compare to the national average?
The average salary for Marketing Managers in Charlotte is $161,820, which is slightly lower than the national average of $172,340.
What is the job market like for Marketing Managers in Charlotte?
The job market is robust, with a local workforce of 3,750 Marketing Managers and a Location Quotient of 1.12, indicating a slightly higher concentration of these roles than the national average.
Does the cost of living in Charlotte affect the Marketing Manager salary?
No, the cost of living in Charlotte is exactly at the national average (100), meaning the $161,820 salary has equivalent purchasing power to the national average salary.
How many Marketing Manager jobs are there per 1,000 workers in Charlotte?
There are approximately 2.796 Marketing Manager jobs per 1,000 workers in the Charlotte-Concord-Gastonia, NC-SC area.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 3,750 employees in the Charlotte-Concord-Gastonia, NC-SC area with a job density of 2.796 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
Explore Marketing Managers Salaries by State
Top Jobs in Charlotte-Concord-Gastonia, NC-SC
- All Occupations Salary in Charlotte-Concord-Gastonia, NC-SC
- Office and Administrative Support Occupations Salary in Charlotte-Concord-Gastonia, NC-SC
- Transportation and Material Moving Occupations Salary in Charlotte-Concord-Gastonia, NC-SC
- Sales and Related Occupations Salary in Charlotte-Concord-Gastonia, NC-SC
- Food Preparation and Serving Related Occupations Salary in Charlotte-Concord-Gastonia, NC-SC
- Business and Financial Operations Occupations Salary in Charlotte-Concord-Gastonia, NC-SC
- Management Occupations Salary in Charlotte-Concord-Gastonia, NC-SC
- Production Occupations Salary in Charlotte-Concord-Gastonia, NC-SC
- Healthcare Practitioners and Technical Occupations Salary in Charlotte-Concord-Gastonia, NC-SC
- Educational Instruction and Library Occupations Salary in Charlotte-Concord-Gastonia, NC-SC
- Browse All Jobs in Charlotte-Concord-Gastonia, NC-SC →
Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in Charlotte-Concord-Gastonia, NC-SC