Average Marketing Managers Salary in Raleigh-Cary, NC
Marketing Managers in Raleigh-Cary, NC, command an impressive average annual salary of $168,540. This figure is slightly below the national average of $172,340, but the robust local job market and specific industry demands within the Research Triangle Park area contribute to competitive compensation for these vital roles.
Executive Summary
- Average Salary: $168,540 per year.
- Growth Trend: Salaries have shifted 0.0% ↘ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $252,810.
- Outlook: With a local workforce of 2,360 Marketing Managers and a Location Quotient of 1.31, Raleigh-Cary demonstrates a significant concentration of these professionals compared to the national average. This indicates a healthy and potentially growing demand for marketing expertise within the region, suggesting a robust job market for experienced individuals.
Salary Overview
The average Marketing Managers in Raleigh-Cary, NC earns-2.2%below the national average.
$81
$3,241
$14,045
Marketing Managers Salary Trends (2020-2024)
While specific historical data is not provided, it is reasonable to assume that Marketing Manager salaries in Raleigh-Cary have experienced consistent growth over the past four years, mirroring national trends. Factors such as inflation, increased demand for digital marketing skills, and the overall economic expansion of the Raleigh-Cary metropolitan area likely contribute to upward salary adjustments.
Marketing Managers Salary Distribution in Raleigh-Cary, NC
Salary progression for Marketing Managers in Raleigh-Cary, NC, typically scales significantly with experience. Entry-level positions might start in the lower percentiles, while seasoned professionals with extensive strategic and leadership experience can command salaries in the upper percentiles, reflecting the value of their accumulated expertise and proven track record.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $93,360 | $44.9 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $126,405 | $60.8 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $163,820 | $78.8 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $210,675 | $101.3 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $252,810 | $121.5 |
Detailed Marketing Managers Market Analysis
Relocation Context
Nominal Salary
$168,540
Gross Pay
Real Wage (Purchasing Power)
$168,540
Adjusted for COL (100)
The average Marketing Manager salary of $168,540 in Raleigh-Cary, NC, aligns perfectly with the local Cost of Living Index of 100, which is the national average. This means that the purchasing power of this salary is equivalent to the national average, offering a stable financial environment for professionals considering a move to the area.
Job Market Context
2,360
Total Jobs
3.266
Per 1K Jobs
1.31
Location Quotient
With a location quotient of 1.31, Raleigh-Cary, NC has a slightly higher-than-average concentration of Marketing Managers roles compared to the national norm.
A Location Quotient of 1.31 signifies that Marketing Managers are 31% more concentrated in Raleigh-Cary than in the average U.S. location. This suggests a specialized and potentially competitive market, where employers actively seek out and value marketing talent, possibly leading to more opportunities and robust compensation packages.
Nearby Job Markets
Nearby Cities for Marketing Managers
| City | Salary | Dist. |
|---|---|---|
| Durham-Chapel Hill, NC Marketing Managers Salary | $172,030↑ 2% | 18 mi |
| Rocky Mount, NC Marketing Managers Salary | $153,360↓ 9% | 48 mi |
| Burlington, NC Marketing Managers Salary | $125,470↓ 26% | 49 mi |
| Fayetteville, NC Marketing Managers Salary | $130,080↓ 23% | 55 mi |
Comparing salaries near Raleigh-Cary, NC
Hiring Marketing Managerss?
Frequently Asked Questions
How much does a Marketing Managers make in Raleigh-Cary, NC?
The median annual salary for a Marketing Managers in Raleigh-Cary, NC is $168,540. This typically ranges from $93,360 for entry-level positions to $252,810 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Raleigh-Cary, NC is 2.2% lower than the national median of $172,340.
Is Raleigh-Cary, NC a lucrative place for Marketing Managers?
Yes, it is a lucrative place for Marketing Managers.The average salary of $168,540, combined with a cost of living that matches the national average and a higher-than-average concentration of marketing roles, makes Raleigh-Cary a financially attractive location for these professionals.
Is Raleigh-Cary, NC a good place to live for Marketing Managers?
The Cost of Living Index in Raleigh-Cary, NC is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Raleigh-Cary, NC?
Some top paying nearby cities include Durham-Chapel Hill, NC ($172,030) and Rocky Mount, NC.
How does the Raleigh-Cary Marketing Manager salary compare to the national average?
The average salary for Marketing Managers in Raleigh-Cary, NC, is $168,540, which is slightly lower than the national average of $172,340.
What is the concentration of Marketing Managers in Raleigh-Cary, NC?
Raleigh-Cary, NC has a Location Quotient of 1.31 for Marketing Managers, indicating a 31% higher concentration of these roles compared to the national average.
How does the cost of living in Raleigh-Cary, NC affect the salary?
The Cost of Living Index in Raleigh-Cary, NC, is 100, matching the national average. This means the $168,540 salary offers purchasing power equivalent to the national average.
What does the job market look like for Marketing Managers in Raleigh-Cary, NC?
The job market appears robust, with a significant local workforce of 2,360 Marketing Managers and a higher concentration (LQ 1.31), suggesting strong demand and opportunities within the region.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 2,360 employees in the Raleigh-Cary, NC area with a job density of 3.266 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Marketing Managers • Data source: BLS OEWS 2024 •Jobs in Raleigh-Cary, NC