Average Retail Salespersons Salary in Green Bay, WI
Retail Salespersons in Green Bay, WI, earn an average annual salary of $36,340. This figure is slightly below the national average of $37,150, a common occurrence in markets where local economic factors and industry demand may not perfectly align with broader national trends. The specific pay rates in Green Bay are influenced by a combination of local consumer spending patterns, the competitive retail landscape, and the overall economic health of the region.
Executive Summary
- Average Salary: $36,340 per year.
- Growth Trend: Salaries have shifted 10.3% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $47,830.
- Outlook: The Green Bay, WI market for Retail Salespersons is substantial, with a local workforce of 4,010 individuals. The location quotient of 0.95 indicates that the concentration of these roles in Green Bay is nearly on par with the national average, suggesting a stable and consistent demand for retail sales talent. With 23.448 jobs per 1,000 workers, the market demonstrates a healthy presence, reflecting ongoing opportunities for those in the retail sales sector.
Salary Overview
The average Retail Salespersons in Green Bay, WI earns-2.2%below the national average.
$17.5
$699
$3,028
Retail Salespersons Salary Trends (2020-2024)
While specific historical data for Green Bay's retail sales salaries over the past four years is not provided, it is reasonable to assume a general upward trend mirroring national patterns. Economic growth, inflation, and evolving consumer demands typically drive wage increases in most sectors, including retail. Therefore, it's probable that Retail Salespersons in Green Bay have experienced modest salary growth over the last four years, reflecting broader economic adjustments and a continued need for skilled sales professionals.
Retail Salespersons Salary Distribution in Green Bay, WI
Salary progression for Retail Salespersons in Green Bay, WI, is significantly influenced by experience and demonstrated sales performance. Entry-level positions typically command the lower end of the pay scale, while seasoned professionals with a proven track record of exceeding sales targets and possessing strong customer service skills can command higher salaries. The percentile gaps in earnings clearly signify career progression, with senior roles offering greater earning potential and often including benefits or commission structures that further enhance overall compensation.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| SDR / BDRLead generation, prospecting, cold calling. | 10% (Entry) | $26,390 | $12.7 |
| Account ExecutiveClosing deals, managing small-mid market clients. | 25% (Junior) | $27,255 | $13.1 |
| Senior AEHandling enterprise clients and complex negotiations. | 50% (Median) | $33,390 | $16.1 |
| Sales ManagerManaging a team of reps, setting quotas & strategy. | 75% (Senior) | $45,425 | $21.8 |
| VP of SalesRevenue strategy, expansion, C-suite relationships. | 90% (Expert) | $47,830 | $23 |
Detailed Retail Salespersons Market Analysis
Relocation Context
Nominal Salary
$36,340
Gross Pay
Real Wage (Purchasing Power)
$36,340
Adjusted for COL (100)
The nominal average annual salary of $36,340 for Retail Salespersons in Green Bay, WI, aligns perfectly with the local Cost of Living Index of 100, which represents the national average. This means that the purchasing power of a Green Bay salary is equivalent to the national average. While the salary is slightly below the national average, the cost of living being at the national average suggests that the take-home pay will cover essential expenses and lifestyle choices comparably to the rest of the country.
Job Market Context
4,010
Total Jobs
23.448
Per 1K Jobs
0.95
Location Quotient
Green Bay, WI has 0.95x the national average concentration of Retail Salespersons jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.
With a Location Quotient of 0.95, the job market for Retail Salespersons in Green Bay, WI, is very close to the national average in terms of concentration. This suggests a balanced market where the number of available positions is proportionate to the size of the workforce, indicating neither an oversupply nor a significant shortage of talent. While not exceptionally concentrated, the market is robust enough to offer consistent employment opportunities for qualified individuals in retail sales.
Nearby Job Markets
Nearby Cities for Retail Salespersons
| City | Salary | Dist. |
|---|---|---|
| Appleton, WI Retail Salespersons Salary | $35,810↓ 1% | 26 mi |
| Oshkosh-Neenah, WI Retail Salespersons Salary | $35,270↓ 3% | 44 mi |
| Sheboygan, WI Retail Salespersons Salary | $37,180↑ 2% | 55 mi |
| Fond du Lac, WI Retail Salespersons Salary | $34,770↓ 4% | 56 mi |
| South Central Wisconsin nonmetropolitan area Retail Salespersons Salary | $35,370↓ 3% | 82 mi |
Comparing salaries near Green Bay, WI
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Frequently Asked Questions
How much does a Retail Salespersons make in Green Bay, WI?
The median annual salary for a Retail Salespersons in Green Bay, WI is $36,340. This typically ranges from $26,390 for entry-level positions to $47,830 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Green Bay, WI is 2.2% lower than the national median of $37,150.
Is Green Bay, WI a lucrative place for Retail Salespersons?
No, but it offers stable opportunities.The average salary of $36,340 is slightly below the national average, though the cost of living is also at the national average. This indicates a stable, rather than exceptionally lucrative, market for retail sales roles.
Is Green Bay, WI a good place to live for Retail Salespersons?
The Cost of Living Index in Green Bay, WI is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Green Bay, WI?
Some top paying nearby cities include Appleton, WI ($35,810) and Oshkosh-Neenah, WI.
How does experience affect a Retail Salesperson's salary in Green Bay?
Experience is a key driver of salary increases for Retail Salespersons in Green Bay. Entry-level roles offer lower pay, while those with several years of experience and a proven sales record can expect to earn significantly more, often through performance-based incentives.
What is the significance of the Location Quotient for Retail Salespersons in Green Bay?
A Location Quotient of 0.95 means that Green Bay has a concentration of Retail Salespersons that is very close to the national average. This suggests a healthy and stable job market without extreme competition or scarcity.
How does Green Bay's cost of living compare to the national average for Retail Salespersons?
Green Bay's Cost of Living Index is 100, which is exactly the national average. This means that the purchasing power of a Retail Salesperson's salary in Green Bay is comparable to that of someone in a national average cost-of-living area.
Are there many Retail Sales jobs in Green Bay, WI?
Yes, Green Bay has a notable presence of Retail Sales positions, with 23.448 jobs per 1,000 workers. This indicates a steady demand for individuals in this field within the local economy.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 4,010 employees in the Green Bay, WI area with a job density of 23.448 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Retail Salespersons • Data source: BLS OEWS 2024 •Jobs in Green Bay, WI