In the North Arkansas nonmetropolitan area, Market Research Analysts and Marketing Specialists earn an average annual salary of $54,560. This figure stands significantly below the national average of $86,770, reflecting the economic landscape and potentially lower demand for specialized marketing roles in this region. Localized economic factors and industry concentration often dictate these pay disparities.
Executive Summary
- Average Salary: $54,560 per year.
- Growth Trend: Salaries have shifted 12.5% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $80,120.
- Outlook: The job market for Market Research Analysts and Marketing Specialists in North Arkansas is relatively modest, with a total local workforce of 240 individuals in this profession. The Location Quotient of 0.36 indicates a lower concentration of these roles compared to the national average, suggesting a less robust demand and fewer specialized opportunities within the region.
Salary Overview
The average Market Research Analysts and Marketing Specialists in North Arkansas nonmetropolitan area earns-37.1%below the national average.
$26.2
$1,049
$4,547
Market Research Analysts and Marketing Specialists Salary Trends (2020-2024)
While specific historical data for this nonmetropolitan area is not provided, it is generally assumed that salaries for Market Research Analysts and Marketing Specialists have seen incremental growth over the past four years, mirroring national trends. However, the pace and magnitude of this growth in a nonmetropolitan setting may differ from urban centers, influenced by local economic conditions and industry investment.
Market Research Analysts and Marketing Specialists Salary Distribution in North Arkansas nonmetropolitan area
Salary progression for Market Research Analysts and Marketing Specialists typically scales with experience. Entry-level positions often start at the lower end of the pay scale, while seasoned professionals with extensive experience and a proven track record can command significantly higher salaries. The percentile gaps in salary distribution underscore the career progression and earning potential available as one advances in this field.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $29,050 | $14 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $40,920 | $19.7 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $52,140 | $25.1 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $68,200 | $32.8 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $80,120 | $38.5 |
Detailed Market Research Analysts and Marketing Specialists Market Analysis
Relocation Context
Nominal Salary
$54,560
Gross Pay
Real Wage (Purchasing Power)
$54,560
Adjusted for COL (100)
The nominal average annual salary of $54,560 in North Arkansas aligns perfectly with the local Cost of Living Index of 100, which is the national average. This means that while the salary is lower than the national average, the purchasing power of that income is equivalent to the national standard, offering a stable financial footing relative to living expenses.
Job Market Context
240
Total Jobs
2.03
Per 1K Jobs
0.36
Location Quotient
At 0.36x, North Arkansas nonmetropolitan area has a notably lower concentration of Market Research Analysts and Marketing Specialists jobs than the national average. Opportunities in this area are relatively scarce for this profession.
With a Location Quotient of 0.36, the market for Market Research Analysts and Marketing Specialists in North Arkansas is considerably less concentrated than the national average. This suggests that the job market is not saturated, but it also implies a lower overall demand for these specialized roles within the region, making it a less competitive but potentially more challenging market to find numerous opportunities.
Nearby Job Markets
Nearby Cities for Market Research Analysts and Marketing Specialists
| City | Salary | Dist. |
|---|---|---|
| Little Rock-North Little Rock-Conway, AR Market Research Analysts and Marketing Specialists Salary | $69,660↑ 28% | 17 mi |
| Hot Springs, AR Market Research Analysts and Marketing Specialists Salary | $62,330↑ 14% | 51 mi |
Comparing salaries near North Arkansas nonmetropolitan area
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Frequently Asked Questions
How much does a Market Research Analysts and Marketing Specialists make in North Arkansas nonmetropolitan area?
The median annual salary for a Market Research Analysts and Marketing Specialists in North Arkansas nonmetropolitan area is $54,560. This typically ranges from $29,050 for entry-level positions to $80,120 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in North Arkansas nonmetropolitan area is 37.1% lower than the national median of $86,770.
Is North Arkansas nonmetropolitan area a lucrative place for Market Research Analysts and Marketing Specialists?
No, not particularly lucrative compared to national averages.While the cost of living is average, the average salary of $54,560 is substantially lower than the national average of $86,770, and the job market shows less concentration.
Is North Arkansas nonmetropolitan area a good place to live for Market Research Analysts and Marketing Specialists?
The Cost of Living Index in North Arkansas nonmetropolitan area is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near North Arkansas nonmetropolitan area?
Some top paying nearby cities include Little Rock-North Little Rock-Conway, AR ($69,660) and Hot Springs, AR.
How does the North Arkansas salary compare to the national average?
The average salary for Market Research Analysts and Marketing Specialists in North Arkansas is $54,560, which is significantly lower than the national average of $86,770.
What is the concentration of Market Research Analysts and Marketing Specialists in North Arkansas?
The concentration, indicated by a Location Quotient of 0.36, is less than half the national average, suggesting fewer of these roles relative to the overall workforce.
How does the cost of living in North Arkansas affect the salary?
The Cost of Living Index is 100, matching the national average. This means the $54,560 salary has the same purchasing power locally as the national average salary does nationally.
What is the total number of Market Research Analysts and Marketing Specialists in North Arkansas?
There are approximately 240 individuals employed as Market Research Analysts and Marketing Specialists in the North Arkansas nonmetropolitan area.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 240 employees in the North Arkansas nonmetropolitan area area with a job density of 2.03 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Market Research Analysts and Marketing Specialists • Data source: BLS OEWS 2024 •Jobs in North Arkansas nonmetropolitan area