Average Market Research Analysts and Marketing Specialists Salary in Williamsport, PA
The average salary for Market Research Analysts and Marketing Specialistss in Williamsport, PA is $60,870. While this is lower than the national average, the cost of living in Williamsport, PA may offset the difference, preserving real purchasing power.
Executive Summary
- Average Salary: $60,870 per year.
- Growth Trend: Salaries have shifted 22.6% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $97,020.
- Outlook: The current demand for Market Research Analysts and Marketing Specialistss is stable, with a local workforce of approximately 130 professionals. This role remains a specialized component of the broader Williamsport, PA economy.
Salary Overview
The average Market Research Analysts and Marketing Specialists in Williamsport, PA earns-29.8%below the national average.
$29.3
$1,171
$5,073
Market Research Analysts and Marketing Specialists Salary Trends (2020-2024)
Over the past 4 years, Market Research Analysts and Marketing Specialists salaries in Williamsport, PA have experienced a rapid surge, growing by 22.6%. This positive trajectory often correlates with increased demand and a favorable future outlook for the profession.
Market Research Analysts and Marketing Specialists Salary Distribution in Williamsport, PA
The earning potential for Market Research Analysts and Marketing Specialistss in Williamsport, PA varies significantly by experience level. There is a substantial income gap, with top earners (90th percentile) making over 3.0x the starting salary. This indicates strong career progression opportunities. Entry-level roles (10th percentile) typically start around $32,360, while highly experienced professionals can command wages upwards of $97,020.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $32,360 | $15.6 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $45,653 | $21.9 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $58,050 | $27.9 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $76,088 | $36.6 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $97,020 | $46.6 |
Detailed Market Research Analysts and Marketing Specialists Market Analysis
Relocation Context
Nominal Salary
$60,870
Gross Pay
Real Wage (Purchasing Power)
$60,870
Adjusted for COL (100)
In Williamsport, PA, the Cost of Living Index is 100. This increases your effective purchasing power from $60,870 to $60,870.
Job Market Context
130
Total Jobs
2.501
Per 1K Jobs
0.45
Location Quotient
At 0.45x, Williamsport, PA has a notably lower concentration of Market Research Analysts and Marketing Specialists jobs than the national average. Opportunities in this area are relatively scarce for this profession.
130 people work as Market Research Analysts and Marketing Specialists in Williamsport, PA.
Moderate density — roughly 2.501 out of every 1,000 local jobs are in this profession.
Nearby Job Markets
Nearby Cities for Market Research Analysts and Marketing Specialists
Comparing salaries near Williamsport, PA
Hiring Market Research Analysts and Marketing Specialistss?
Frequently Asked Questions
How much does a Market Research Analysts and Marketing Specialists make in Williamsport, PA?
The median annual salary for a Market Research Analysts and Marketing Specialists in Williamsport, PA is $60,870. This typically ranges from $32,360 for entry-level positions to $97,020 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Williamsport, PA is 29.8% lower than the national median of $86,770.
Is Williamsport, PA a good place for Market Research Analysts and Marketing Specialistss?
It depends on your priorities. While the average Market Research Analysts and Marketing Specialists salary in Williamsport, PA is $60,870 (below the national average), the area may offer a lower cost of living or other lifestyle benefits typical of Williamsport, PA. See distinct detailed breakdown below.
Is Williamsport, PA a good place to live for Market Research Analysts and Marketing Specialists?
The Cost of Living Index in Williamsport, PA is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Williamsport, PA?
Some top paying nearby cities include Northwestern Pennsylvania nonmetropolitan area ($58,290) and Central Pennsylvania nonmetropolitan area.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 130 employees in the Williamsport, PA area with a job density of 2.501 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
Explore Market Research Analysts and Marketing Specialists Salaries by State
Top Jobs in Williamsport, PA
- All Occupations Salary in Williamsport, PA
- Office and Administrative Support Occupations Salary in Williamsport, PA
- Production Occupations Salary in Williamsport, PA
- Food Preparation and Serving Related Occupations Salary in Williamsport, PA
- Transportation and Material Moving Occupations Salary in Williamsport, PA
- Sales and Related Occupations Salary in Williamsport, PA
- Healthcare Practitioners and Technical Occupations Salary in Williamsport, PA
- Management Occupations Salary in Williamsport, PA
- Healthcare Support Occupations Salary in Williamsport, PA
- Educational Instruction and Library Occupations Salary in Williamsport, PA
- Browse All Jobs in Williamsport, PA →
Semantic Salary Analysis for Market Research Analysts and Marketing Specialists • Data source: BLS OEWS 2024 •Jobs in Williamsport, PA