Average Market Research Analysts and Marketing Specialists Salary in Cape Girardeau, MO-IL
The average salary for Market Research Analysts and Marketing Specialistss in Cape Girardeau, MO-IL is $61,640. While this is lower than the national average, the cost of living in Cape Girardeau, MO-IL may offset the difference, preserving real purchasing power.
Executive Summary
- Average Salary: $61,640 per year.
- Growth Trend: Salaries have shifted 5.4% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $97,970.
- Outlook: The current demand for Market Research Analysts and Marketing Specialistss is stable, with a local workforce of approximately 170 professionals. With a high job density of 3.753 per 1,000 jobs, there is a strong concentration of opportunities in this sector.
Salary Overview
The average Market Research Analysts and Marketing Specialists in Cape Girardeau, MO-IL earns-29.0%below the national average.
$29.6
$1,185
$5,137
Market Research Analysts and Marketing Specialists Salary Trends (2020-2024)
Over the past 4 years, Market Research Analysts and Marketing Specialists salaries in Cape Girardeau, MO-IL have remained stable with a modest increase of 5.4%. This positive trajectory often correlates with increased demand and a favorable future outlook for the profession.
Market Research Analysts and Marketing Specialists Salary Distribution in Cape Girardeau, MO-IL
The earning potential for Market Research Analysts and Marketing Specialistss in Cape Girardeau, MO-IL varies significantly by experience level. There is a substantial income gap, with top earners (90th percentile) making over 2.7x the starting salary. This indicates strong career progression opportunities. Entry-level roles (10th percentile) typically start around $36,720, while highly experienced professionals can command wages upwards of $97,970.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $36,720 | $17.7 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $46,230 | $22.2 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $50,850 | $24.4 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $77,050 | $37 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $97,970 | $47.1 |
Detailed Market Research Analysts and Marketing Specialists Market Analysis
Relocation Context
Nominal Salary
$61,640
Gross Pay
Real Wage (Purchasing Power)
$61,640
Adjusted for COL (100)
In Cape Girardeau, MO-IL, the Cost of Living Index is 100. This increases your effective purchasing power from $61,640 to $61,640.
Job Market Context
170
Total Jobs
3.753
Per 1K Jobs
0.67
Location Quotient
Cape Girardeau, MO-IL has 0.67x the national average concentration of Market Research Analysts and Marketing Specialists jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.
170 people work as Market Research Analysts and Marketing Specialists in Cape Girardeau, MO-IL.
Moderate density — roughly 3.753 out of every 1,000 local jobs are in this profession.
Nearby Job Markets
Nearby Cities for Market Research Analysts and Marketing Specialists
| City | Salary | Dist. |
|---|---|---|
| Paducah, KY-IL Market Research Analysts and Marketing Specialists Salary | $60,230↓ 2% | 53 mi |
| St. Louis, MO-IL Market Research Analysts and Marketing Specialists Salary | $77,790↑ 26% | 97 mi |
Comparing salaries near Cape Girardeau, MO-IL
Hiring Market Research Analysts and Marketing Specialistss?
Frequently Asked Questions
How much does a Market Research Analysts and Marketing Specialists make in Cape Girardeau, MO-IL?
The median annual salary for a Market Research Analysts and Marketing Specialists in Cape Girardeau, MO-IL is $61,640. This typically ranges from $36,720 for entry-level positions to $97,970 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Cape Girardeau, MO-IL is 29.0% lower than the national median of $86,770.
Is Cape Girardeau, MO-IL a good place for Market Research Analysts and Marketing Specialistss?
It depends on your priorities. While the average Market Research Analysts and Marketing Specialists salary in Cape Girardeau, MO-IL is $61,640 (below the national average), the area may offer a lower cost of living or other lifestyle benefits typical of Cape Girardeau, MO-IL. See distinct detailed breakdown below.
Is Cape Girardeau, MO-IL a good place to live for Market Research Analysts and Marketing Specialists?
The Cost of Living Index in Cape Girardeau, MO-IL is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Cape Girardeau, MO-IL?
Some top paying nearby cities include Paducah, KY-IL ($60,230) and St. Louis, MO-IL.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 170 employees in the Cape Girardeau, MO-IL area with a job density of 3.753 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Market Research Analysts and Marketing Specialists • Data source: BLS OEWS 2024 •Jobs in Cape Girardeau, MO-IL