Average Market Research Analysts and Marketing Specialists Salary in Coeur d'Alene, ID
In Coeur d'Alene, ID, Market Research Analysts and Marketing Specialists earn an average annual salary of $59,280. This figure is notably below the national average of $86,770, reflecting regional economic factors and a smaller, more localized demand for these specialized roles. The unique economic landscape of Coeur d'Alene directly influences compensation levels for professionals in this field.
Executive Summary
- Average Salary: $59,280 per year.
- Growth Trend: Salaries have shifted 8.5% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $99,310.
- Outlook: The job market for Market Research Analysts and Marketing Specialists in Coeur d'Alene, ID, is characterized by a total local workforce of 320 individuals. With 4.52 jobs per 1,000 workers, the demand is present but not overwhelmingly concentrated. The Location Quotient of 0.81 suggests a slightly lower concentration of these roles compared to the national average, indicating a stable but not rapidly expanding market.
Salary Overview
The average Market Research Analysts and Marketing Specialists in Coeur d'Alene, ID earns-31.7%below the national average.
$28.5
$1,140
$4,940
Market Research Analysts and Marketing Specialists Salary Trends (2020-2024)
While specific historical data for Coeur d'Alene is not provided, it is reasonable to assume that salaries for Market Research Analysts and Marketing Specialists have experienced gradual growth over the past four years, mirroring national trends. Economic recovery and evolving marketing strategies likely contribute to a steady, albeit potentially modest, increase in compensation within this sector.
Market Research Analysts and Marketing Specialists Salary Distribution in Coeur d'Alene, ID
Career progression for Market Research Analysts and Marketing Specialists typically involves a significant salary increase from entry-level to senior positions. While specific percentile data for Coeur d'Alene is unavailable, the typical career path sees substantial gains as experience accumulates, with senior roles commanding higher salaries due to increased responsibility and expertise, signifying clear career advancement opportunities.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $25,930 | $12.5 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $44,460 | $21.4 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $52,270 | $25.1 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $74,100 | $35.6 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $99,310 | $47.7 |
Detailed Market Research Analysts and Marketing Specialists Market Analysis
Relocation Context
Nominal Salary
$59,280
Gross Pay
Real Wage (Purchasing Power)
$59,280
Adjusted for COL (100)
The nominal average salary of $59,280 in Coeur d'Alene, ID, aligns perfectly with the local Cost of Living Index of 100, which is the national average. This means that while the salary is lower than the national average, the purchasing power of that salary is equivalent to the national standard, offering a balanced financial outlook for residents.
Job Market Context
320
Total Jobs
4.52
Per 1K Jobs
0.81
Location Quotient
Coeur d'Alene, ID has 0.81x the national average concentration of Market Research Analysts and Marketing Specialists jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.
With a Location Quotient of 0.81, Coeur d'Alene, ID, has a slightly lower concentration of Market Research Analysts and Marketing Specialists compared to the national average. This suggests that while the profession is established, the market is not saturated, potentially offering a competitive environment for skilled professionals seeking opportunities in this niche.
Nearby Job Markets
Nearby Cities for Market Research Analysts and Marketing Specialists
| City | Salary | Dist. |
|---|---|---|
| Spokane-Spokane Valley, WA Market Research Analysts and Marketing Specialists Salary | $78,320↑ 32% | 30 mi |
| Lewiston, ID-WA Market Research Analysts and Marketing Specialists Salary | $66,980↑ 13% | 91 mi |
Comparing salaries near Coeur d'Alene, ID
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Frequently Asked Questions
How much does a Market Research Analysts and Marketing Specialists make in Coeur d'Alene, ID?
The median annual salary for a Market Research Analysts and Marketing Specialists in Coeur d'Alene, ID is $59,280. This typically ranges from $25,930 for entry-level positions to $99,310 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Coeur d'Alene, ID is 31.7% lower than the national median of $86,770.
Is Coeur d'Alene, ID a lucrative place for Market Research Analysts and Marketing Specialists?
No, not exceptionally lucrative compared to national standards.While the cost of living is on par with the national average, the average salary of $59,280 is significantly lower than the national average of $86,770.
Is Coeur d'Alene, ID a good place to live for Market Research Analysts and Marketing Specialists?
The Cost of Living Index in Coeur d'Alene, ID is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Coeur d'Alene, ID?
Some top paying nearby cities include Spokane-Spokane Valley, WA ($78,320) and Lewiston, ID-WA.
How does the Coeur d'Alene salary compare to the national average?
The average salary of $59,280 in Coeur d'Alene is considerably lower than the national average of $86,770 for Market Research Analysts and Marketing Specialists.
What is the job concentration for this role in Coeur d'Alene?
The Location Quotient of 0.81 indicates that Market Research Analysts and Marketing Specialists are slightly less concentrated in Coeur d'Alene compared to the national average.
Does the cost of living affect the Coeur d'Alene salary?
No, the cost of living in Coeur d'Alene is exactly at the national average (100), meaning the $59,280 salary has equivalent purchasing power to the national average salary.
How many Market Research Analysts and Marketing Specialists work in Coeur d'Alene?
There are approximately 320 Market Research Analysts and Marketing Specialists employed within the Coeur d'Alene, ID area.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 320 employees in the Coeur d'Alene, ID area with a job density of 4.52 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Market Research Analysts and Marketing Specialists • Data source: BLS OEWS 2024 •Jobs in Coeur d'Alene, ID