Average Retail Salespersons Salary in Lincoln, NE
Retail Salespersons in Lincoln, NE earn an average annual salary of $34,080. This figure is slightly below the national average of $37,150, a common trend influenced by regional economic factors and the specific demand dynamics within the local retail sector. While the nominal pay may differ, the cost of living in Lincoln plays a crucial role in understanding the true purchasing power of this salary.
Executive Summary
- Average Salary: $34,080 per year.
- Growth Trend: Salaries have shifted 19.9% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $44,290.
- Outlook: Lincoln, NE supports a substantial workforce of 4,050 Retail Salespersons, indicating a consistent presence of this profession within the local economy. The Location Quotient of 0.91 suggests that the concentration of these jobs is nearly on par with the national average, implying a stable and established job market for retail sales roles in the area. With 22.386 jobs per 1,000 workers, the demand remains steady.
Salary Overview
The average Retail Salespersons in Lincoln, NE earns-8.3%below the national average.
$16.4
$655
$2,840
Retail Salespersons Salary Trends (2020-2024)
While specific historical data for Lincoln, NE's Retail Salesperson salaries over the past four years is not provided, it is reasonable to assume a general upward trend mirroring national patterns. Economic growth, inflation, and evolving retail strategies typically contribute to incremental salary increases for sales professionals over time, aiming to retain talent and adapt to market conditions.
Retail Salespersons Salary Distribution in Lincoln, NE
Salary progression for Retail Salespersons in Lincoln, NE, like elsewhere, is typically tied to experience and performance. Entry-level positions may start closer to the lower end of the pay scale, while seasoned professionals with proven sales records and specialized skills can command significantly higher salaries. The gap between entry-level and senior-level earnings reflects the career advancement opportunities and the increasing value placed on expertise within the retail field.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| SDR / BDRLead generation, prospecting, cold calling. | 10% (Entry) | $26,460 | $12.7 |
| Account ExecutiveClosing deals, managing small-mid market clients. | 25% (Junior) | $25,560 | $12.3 |
| Senior AEHandling enterprise clients and complex negotiations. | 50% (Median) | $29,800 | $14.3 |
| Sales ManagerManaging a team of reps, setting quotas & strategy. | 75% (Senior) | $42,600 | $20.5 |
| VP of SalesRevenue strategy, expansion, C-suite relationships. | 90% (Expert) | $44,290 | $21.3 |
Detailed Retail Salespersons Market Analysis
Relocation Context
Nominal Salary
$34,080
Gross Pay
Real Wage (Purchasing Power)
$34,080
Adjusted for COL (100)
The average annual salary of $34,080 in Lincoln, NE aligns perfectly with the local Cost of Living Index of 100, which is the national average. This means that the nominal income earned by a Retail Salesperson in Lincoln has purchasing power equivalent to the national average, offering a stable financial foundation without the added pressure of higher living expenses.
Job Market Context
4,050
Total Jobs
22.386
Per 1K Jobs
0.91
Location Quotient
Lincoln, NE has 0.91x the national average concentration of Retail Salespersons jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.
With a Location Quotient of 0.91, Lincoln, NE's market for Retail Salespersons is closely aligned with the national average in terms of job concentration. This indicates a balanced job market where the number of retail sales positions is proportionate to the overall workforce, suggesting neither an oversaturation nor a significant scarcity of these roles. Professionals can expect a competitive yet accessible employment landscape.
Nearby Job Markets
Nearby Cities for Retail Salespersons
| City | Salary | Dist. |
|---|---|---|
| Omaha, NE-IA Retail Salespersons Salary | $35,280↑ 4% | 45 mi |
| South Nebraska nonmetropolitan area Retail Salespersons Salary | $34,380↑ 1% | 86 mi |
| Northeast Nebraska nonmetropolitan area Retail Salespersons Salary | $34,120↑ 0% | 86 mi |
| Northwest Nebraska nonmetropolitan area Retail Salespersons Salary | $33,100↓ 3% | 86 mi |
| Grand Island, NE Retail Salespersons Salary | $34,530↑ 1% | 88 mi |
Comparing salaries near Lincoln, NE
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Frequently Asked Questions
How much does a Retail Salespersons make in Lincoln, NE?
The median annual salary for a Retail Salespersons in Lincoln, NE is $34,080. This typically ranges from $26,460 for entry-level positions to $44,290 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Lincoln, NE is 8.3% lower than the national median of $37,150.
Is Lincoln, NE a lucrative place for Retail Salespersons?
No, not exceptionally lucrative compared to the national average.The average salary of $34,080 is below the national average of $37,150, although the cost of living is on par with the national average.
Is Lincoln, NE a good place to live for Retail Salespersons?
The Cost of Living Index in Lincoln, NE is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Lincoln, NE?
Some top paying nearby cities include Omaha, NE-IA ($35,280) and South Nebraska nonmetropolitan area.
How does the cost of living in Lincoln, NE affect salary?
The cost of living in Lincoln, NE is exactly at the national average (100). This means the $34,080 salary has the same purchasing power as the national average salary, making it relatively stable.
What is the job concentration for Retail Salespersons in Lincoln, NE?
The job concentration, measured by the Location Quotient, is 0.91. This indicates that the proportion of Retail Salespersons in Lincoln is slightly lower than the national average, suggesting a balanced market.
How many Retail Salespersons are there in Lincoln, NE?
Lincoln, NE employs approximately 4,050 Retail Salespersons, representing a significant portion of the local retail workforce.
Can experience increase a Retail Salesperson's salary in Lincoln, NE?
Yes, experience is a key factor in salary growth for Retail Salespersons. More experienced individuals typically earn higher salaries than entry-level workers, reflecting their acquired skills and sales performance.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 4,050 employees in the Lincoln, NE area with a job density of 22.386 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Retail Salespersons • Data source: BLS OEWS 2024 •Jobs in Lincoln, NE