Average Market Research Analysts and Marketing Specialists Salary in Lima, OH
The average salary for Market Research Analysts and Marketing Specialistss in Lima, OH is $67,790. While this is lower than the national average, the cost of living in Lima, OH may offset the difference, preserving real purchasing power.
Executive Summary
- Average Salary: $67,790 per year.
- Growth Trend: Salaries have shifted 26.5% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $107,010.
- Outlook: The current demand for Market Research Analysts and Marketing Specialistss is stable, with a local workforce of approximately 160 professionals. With a high job density of 3.127 per 1,000 jobs, there is a strong concentration of opportunities in this sector.
Salary Overview
The average Market Research Analysts and Marketing Specialists in Lima, OH earns-21.9%below the national average.
$32.6
$1,304
$5,649
Market Research Analysts and Marketing Specialists Salary Trends (2020-2024)
Over the past 4 years, Market Research Analysts and Marketing Specialists salaries in Lima, OH have experienced a rapid surge, growing by 26.5%. This positive trajectory often correlates with increased demand and a favorable future outlook for the profession.
Market Research Analysts and Marketing Specialists Salary Distribution in Lima, OH
The earning potential for Market Research Analysts and Marketing Specialistss in Lima, OH varies significantly by experience level. There is a substantial income gap, with top earners (90th percentile) making over 2.9x the starting salary. This indicates strong career progression opportunities. Entry-level roles (10th percentile) typically start around $36,390, while highly experienced professionals can command wages upwards of $107,010.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $36,390 | $17.5 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $50,843 | $24.4 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $60,490 | $29.1 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $84,738 | $40.7 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $107,010 | $51.4 |
Detailed Market Research Analysts and Marketing Specialists Market Analysis
Relocation Context
Nominal Salary
$67,790
Gross Pay
Real Wage (Purchasing Power)
$67,790
Adjusted for COL (100)
In Lima, OH, the Cost of Living Index is 100. This increases your effective purchasing power from $67,790 to $67,790.
Job Market Context
160
Total Jobs
3.127
Per 1K Jobs
0.56
Location Quotient
Lima, OH has 0.56x the national average concentration of Market Research Analysts and Marketing Specialists jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.
160 people work as Market Research Analysts and Marketing Specialists in Lima, OH.
Moderate density — roughly 3.127 out of every 1,000 local jobs are in this profession.
Nearby Job Markets
Nearby Cities for Market Research Analysts and Marketing Specialists
Comparing salaries near Lima, OH
Hiring Market Research Analysts and Marketing Specialistss?
Frequently Asked Questions
How much does a Market Research Analysts and Marketing Specialists make in Lima, OH?
The median annual salary for a Market Research Analysts and Marketing Specialists in Lima, OH is $67,790. This typically ranges from $36,390 for entry-level positions to $107,010 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Lima, OH is 21.9% lower than the national median of $86,770.
Is Lima, OH a good place for Market Research Analysts and Marketing Specialistss?
It depends on your priorities. While the average Market Research Analysts and Marketing Specialists salary in Lima, OH is $67,790 (below the national average), the area may offer a lower cost of living or other lifestyle benefits typical of Lima, OH. See distinct detailed breakdown below.
Is Lima, OH a good place to live for Market Research Analysts and Marketing Specialists?
The Cost of Living Index in Lima, OH is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Lima, OH?
Some top paying nearby cities include Springfield, OH ($67,660) and Fort Wayne, IN.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 160 employees in the Lima, OH area with a job density of 3.127 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
Explore Market Research Analysts and Marketing Specialists Salaries by State
Top Jobs in Lima, OH
- All Occupations Salary in Lima, OH
- Production Occupations Salary in Lima, OH
- Food Preparation and Serving Related Occupations Salary in Lima, OH
- Transportation and Material Moving Occupations Salary in Lima, OH
- Office and Administrative Support Occupations Salary in Lima, OH
- Healthcare Practitioners and Technical Occupations Salary in Lima, OH
- Sales and Related Occupations Salary in Lima, OH
- Management Occupations Salary in Lima, OH
- Educational Instruction and Library Occupations Salary in Lima, OH
- Healthcare Support Occupations Salary in Lima, OH
- Browse All Jobs in Lima, OH →
Semantic Salary Analysis for Market Research Analysts and Marketing Specialists • Data source: BLS OEWS 2024 •Jobs in Lima, OH