Average Market Research Analysts and Marketing Specialists Salary in Colorado Springs, CO
Market Research Analysts and Marketing Specialists in Colorado Springs, CO, earn an average annual salary of $81,640. This figure is slightly below the national average of $86,770, a common occurrence in areas with a cost of living that matches the national benchmark. Local economic factors and industry demand within Colorado Springs contribute to this specific compensation level.
Executive Summary
- Average Salary: $81,640 per year.
- Growth Trend: Salaries have shifted 24.2% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $119,390.
- Outlook: Colorado Springs boasts a robust job market for Market Research Analysts and Marketing Specialists, evidenced by a substantial local workforce of 3,650 individuals. The Location Quotient of 2.05 significantly exceeds the national average, indicating a strong concentration of these roles within the city and suggesting a healthy demand for professionals in this field.
Salary Overview
The average Market Research Analysts and Marketing Specialists in Colorado Springs, CO earns-5.9%below the national average.
$39.3
$1,570
$6,803
Market Research Analysts and Marketing Specialists Salary Trends (2020-2024)
While specific historical data is not provided, it is reasonable to assume that salaries for Market Research Analysts and Marketing Specialists in Colorado Springs have experienced steady growth over the past four years, mirroring national trends. Economic expansion and evolving marketing strategies likely contribute to increased compensation for these vital roles.
Market Research Analysts and Marketing Specialists Salary Distribution in Colorado Springs, CO
Career progression for Market Research Analysts and Marketing Specialists in Colorado Springs typically involves a significant salary increase with experience. Entry-level positions might start at a lower percentile, while senior analysts and specialists, with their accumulated expertise and responsibilities, command salaries in the higher percentiles, reflecting a clear path for career advancement and earning potential.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $48,380 | $23.3 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $61,230 | $29.4 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $78,210 | $37.6 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $102,050 | $49.1 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $119,390 | $57.4 |
Detailed Market Research Analysts and Marketing Specialists Market Analysis
Relocation Context
Nominal Salary
$81,640
Gross Pay
Real Wage (Purchasing Power)
$81,640
Adjusted for COL (100)
The nominal average salary of $81,640 in Colorado Springs aligns perfectly with the local Cost of Living Index of 100, which is the national average. This means that the purchasing power of this salary is equivalent to the national average, offering a stable financial environment for residents without the added pressure of a higher cost of living.
Job Market Context
3,650
Total Jobs
11.448
Per 1K Jobs
2.05
Location Quotient
Colorado Springs, CO has 2.0x the national concentration of Market Research Analysts and Marketing Specialists jobs — a major employment hub for this role. Job seekers will find significantly more opportunities here than in most other areas.
With a Location Quotient of 2.05, Colorado Springs presents a market where Market Research Analysts and Marketing Specialists are more than twice as concentrated as the national average. This suggests a highly competitive yet abundant job market, with numerous opportunities available for skilled professionals, indicating strong industry presence and demand.
Nearby Job Markets
Nearby Cities for Market Research Analysts and Marketing Specialists
Comparing salaries near Colorado Springs, CO
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Frequently Asked Questions
How much does a Market Research Analysts and Marketing Specialists make in Colorado Springs, CO?
The median annual salary for a Market Research Analysts and Marketing Specialists in Colorado Springs, CO is $81,640. This typically ranges from $48,380 for entry-level positions to $119,390 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Colorado Springs, CO is 5.9% lower than the national median of $86,770.
Is Colorado Springs, CO a lucrative place for Market Research Analysts and Marketing Specialists?
Yes, Colorado Springs offers a stable financial environment for these professionals.The average salary of $81,640 is matched by a cost of living at the national average, ensuring good purchasing power. Furthermore, a high concentration of these roles (LQ 2.05) indicates a robust and active job market.
Is Colorado Springs, CO a good place to live for Market Research Analysts and Marketing Specialists?
The Cost of Living Index in Colorado Springs, CO is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Colorado Springs, CO?
Some top paying nearby cities include Northwest Colorado nonmetropolitan area ($81,610) and Southwest Colorado nonmetropolitan area.
How does the Colorado Springs salary compare to the national average?
The average salary of $81,640 in Colorado Springs is slightly lower than the national average of $86,770 for Market Research Analysts and Marketing Specialists.
What is the significance of the Location Quotient (LQ) in Colorado Springs?
An LQ of 2.05 means that Market Research Analysts and Marketing Specialists are more than twice as concentrated in Colorado Springs compared to the national average, indicating a strong local industry presence.
Does the cost of living affect the value of the salary in Colorado Springs?
No, the cost of living in Colorado Springs is exactly at the national average (100), meaning the $81,640 salary has the same purchasing power as the national average salary.
How many Market Research Analysts and Marketing Specialists are there in Colorado Springs?
There are approximately 3,650 Market Research Analysts and Marketing Specialists employed in the Colorado Springs area.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 3,650 employees in the Colorado Springs, CO area with a job density of 11.448 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Market Research Analysts and Marketing Specialists • Data source: BLS OEWS 2024 •Jobs in Colorado Springs, CO