Market Research Analysts and Marketing Specialists in the Eastern Region of Texas nonmetropolitan area earn an average annual salary of $58,810. This figure is notably lower than the national average of $86,770, reflecting regional economic factors and a potentially smaller demand for specialized marketing roles compared to larger metropolitan hubs.
Executive Summary
- Average Salary: $58,810 per year.
- Growth Trend: Salaries have shifted 0.0% ↘ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $90,460.
- Outlook: The job market for Market Research Analysts and Marketing Specialists in this region is relatively modest, with a total local workforce of 250 individuals. The Location Quotient of 0.39 indicates a lower concentration of these roles compared to the national average, suggesting that while opportunities exist, they are not as abundant as in other areas. The rate of 2.158 jobs per 1,000 workers further underscores a niche presence within the local economy.
Salary Overview
The average Market Research Analysts and Marketing Specialists in Eastern Region of Texas nonmetropolitan area earns-32.2%below the national average.
$28.3
$1,131
$4,901
Market Research Analysts and Marketing Specialists Salary Trends (2020-2024)
While specific historical data for this nonmetropolitan area is not provided, it is reasonable to assume that salaries for Market Research Analysts and Marketing Specialists have experienced gradual growth over the past four years, mirroring national trends. This growth is typically driven by increasing data complexity, the need for sophisticated marketing strategies, and a general rise in the cost of living, even in less urbanized areas.
Market Research Analysts and Marketing Specialists Salary Distribution in Eastern Region of Texas nonmetropolitan area
Career progression for Market Research Analysts and Marketing Specialists typically involves a significant salary increase with experience. Entry-level positions might start closer to the lower end of the pay scale, while senior analysts with extensive experience and specialized skills can command salaries well above the average. The percentile gaps in salary distribution signify clear opportunities for career advancement and higher earning potential as professionals develop their expertise.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $32,310 | $15.5 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $44,108 | $21.2 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $52,480 | $25.2 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $73,513 | $35.3 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $90,460 | $43.5 |
Detailed Market Research Analysts and Marketing Specialists Market Analysis
Relocation Context
Nominal Salary
$58,810
Gross Pay
Real Wage (Purchasing Power)
$58,810
Adjusted for COL (100)
The nominal average annual salary of $58,810 in the Eastern Region of Texas nonmetropolitan area aligns precisely with the national average Cost of Living Index of 100. This means that, on average, the purchasing power of this salary is equivalent to the national average. While the salary is lower than the national average for the profession, the cost of living does not present a disadvantage, suggesting that the take-home value of the salary is comparable to the national standard.
Job Market Context
250
Total Jobs
2.158
Per 1K Jobs
0.39
Location Quotient
At 0.39x, Eastern Region of Texas nonmetropolitan area has a notably lower concentration of Market Research Analysts and Marketing Specialists jobs than the national average. Opportunities in this area are relatively scarce for this profession.
With a Location Quotient of 0.39, the job market for Market Research Analysts and Marketing Specialists in the Eastern Region of Texas nonmetropolitan area is less concentrated than the national average. This indicates that these roles are not as prevalent in this region compared to the rest of the country. Consequently, the job market may be less competitive in terms of the sheer number of applicants for each opening, but also suggests a smaller pool of available positions.
Nearby Job Markets
Nearby Cities for Market Research Analysts and Marketing Specialists
| City | Salary | Dist. |
|---|---|---|
| Killeen-Temple, TX Market Research Analysts and Marketing Specialists Salary | $63,110↑ 7% | 10 mi |
| Waco, TX Market Research Analysts and Marketing Specialists Salary | $63,700↑ 8% | 41 mi |
| Austin-Round Rock-San Marcos, TX Market Research Analysts and Marketing Specialists Salary | $88,270↑ 50% | 53 mi |
| College Station-Bryan, TX Market Research Analysts and Marketing Specialists Salary | $63,100↑ 7% | 82 mi |
Comparing salaries near Eastern Region of Texas nonmetropolitan area
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Frequently Asked Questions
How much does a Market Research Analysts and Marketing Specialists make in Eastern Region of Texas nonmetropolitan area?
The median annual salary for a Market Research Analysts and Marketing Specialists in Eastern Region of Texas nonmetropolitan area is $58,810. This typically ranges from $32,310 for entry-level positions to $90,460 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Eastern Region of Texas nonmetropolitan area is 32.2% lower than the national median of $86,770.
Is Eastern Region of Texas nonmetropolitan area a lucrative place for Market Research Analysts and Marketing Specialists?
No, it is not considered a lucrative place based on average salary.The average salary of $58,810 is significantly below the national average of $86,770, indicating lower earning potential in this region. However, the cost of living being at the national average means the salary's purchasing power is standard.
Is Eastern Region of Texas nonmetropolitan area a good place to live for Market Research Analysts and Marketing Specialists?
The Cost of Living Index in Eastern Region of Texas nonmetropolitan area is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Eastern Region of Texas nonmetropolitan area?
Some top paying nearby cities include Killeen-Temple, TX ($63,110) and Waco, TX.
How does the local workforce size impact job availability?
A local workforce of 250 for this specific role suggests a smaller, more specialized job market. This can mean fewer opportunities but potentially less competition for those positions.
What does a Location Quotient of 0.39 signify?
A Location Quotient of 0.39 means that Market Research Analysts and Marketing Specialists are less concentrated in this region than the national average. This implies fewer job openings relative to the national distribution.
How does the cost of living affect the salary?
With a Cost of Living Index of 100, the $58,810 salary has the same purchasing power as the national average. This offsets the lower nominal salary to some extent.
What is the job density for this role in Eastern Texas nonmetropolitan area?
There are 2.158 jobs per 1,000 workers in this region for Market Research Analysts and Marketing Specialists, indicating a moderate presence within the overall employment landscape.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 250 employees in the Eastern Region of Texas nonmetropolitan area area with a job density of 2.158 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Market Research Analysts and Marketing Specialists • Data source: BLS OEWS 2024 •Jobs in Eastern Region of Texas nonmetropolitan area