Average Market Research Analysts and Marketing Specialists Salary in Glens Falls, NY
In Glens Falls, NY, Market Research Analysts and Marketing Specialists earn an average annual salary of $74,560. This figure is notably below the national average of $86,770, suggesting that local economic factors and market demand play a significant role in compensation within this region.
Executive Summary
- Average Salary: $74,560 per year.
- Growth Trend: Salaries have shifted 29.6% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $124,230.
- Outlook: With a total local workforce of 200 individuals in this profession, Glens Falls presents a modest employment landscape for Market Research Analysts and Marketing Specialists. The Location Quotient of 0.69 indicates a lower concentration of these roles compared to the national average, suggesting that while opportunities exist, the market is not as saturated as in other areas.
Salary Overview
The average Market Research Analysts and Marketing Specialists in Glens Falls, NY earns-14.1%below the national average.
$35.9
$1,434
$6,213
Market Research Analysts and Marketing Specialists Salary Trends (2020-2024)
While specific historical data for Glens Falls is not provided, it is generally assumed that salaries for Market Research Analysts and Marketing Specialists have seen a steady upward trend over the past four years, mirroring national economic growth and increasing demand for data-driven marketing insights. This growth is likely influenced by evolving digital marketing strategies and the need for businesses to adapt to changing consumer behaviors.
Market Research Analysts and Marketing Specialists Salary Distribution in Glens Falls, NY
Salary progression for Market Research Analysts and Marketing Specialists typically scales with experience. Entry-level positions often start at the lower end of the pay scale, while senior analysts with extensive experience and specialized skills can command salaries significantly higher than the average. The percentile gaps in salary distribution highlight clear career progression pathways and the financial rewards associated with advancing expertise.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $41,240 | $19.8 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $55,920 | $26.9 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $65,350 | $31.4 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $93,200 | $44.8 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $124,230 | $59.7 |
Detailed Market Research Analysts and Marketing Specialists Market Analysis
Relocation Context
Nominal Salary
$74,560
Gross Pay
Real Wage (Purchasing Power)
$74,560
Adjusted for COL (100)
The average annual salary of $74,560 in Glens Falls aligns perfectly with the local Cost of Living Index of 100, which is the national average. This means that the nominal salary offers a purchasing power equivalent to the national average, providing a stable financial footing for professionals considering a move to or within the area.
Job Market Context
200
Total Jobs
3.881
Per 1K Jobs
0.69
Location Quotient
Glens Falls, NY has 0.69x the national average concentration of Market Research Analysts and Marketing Specialists jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.
A Location Quotient of 0.69 for Market Research Analysts and Marketing Specialists in Glens Falls signifies that this profession is less concentrated locally than the national average. This suggests a potentially less competitive job market, where skilled professionals might find it easier to secure positions, though the overall number of available roles may also be proportionally smaller.
Nearby Job Markets
Nearby Cities for Market Research Analysts and Marketing Specialists
Comparing salaries near Glens Falls, NY
Hiring Market Research Analysts and Marketing Specialistss?
Frequently Asked Questions
How much does a Market Research Analysts and Marketing Specialists make in Glens Falls, NY?
The median annual salary for a Market Research Analysts and Marketing Specialists in Glens Falls, NY is $74,560. This typically ranges from $41,240 for entry-level positions to $124,230 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Glens Falls, NY is 14.1% lower than the national median of $86,770.
Is Glens Falls, NY a lucrative place for Market Research Analysts and Marketing Specialists?
No, it is not the most lucrative place.While the cost of living is on par with the national average, the average salary of $74,560 is below the national average of $86,770, indicating lower earning potential in this specific location.
Is Glens Falls, NY a good place to live for Market Research Analysts and Marketing Specialists?
The Cost of Living Index in Glens Falls, NY is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Glens Falls, NY?
Some top paying nearby cities include Albany-Schenectady-Troy, NY ($77,640) and Pittsfield, MA.
How does the Glens Falls salary compare to the national average?
The average salary of $74,560 in Glens Falls is approximately 14% lower than the national average of $86,770 for Market Research Analysts and Marketing Specialists.
What is the job concentration like in Glens Falls for this role?
The job concentration, measured by the Location Quotient of 0.69, is lower than the national average, indicating fewer Market Research Analysts and Marketing Specialists relative to the general workforce in Glens Falls.
Does the cost of living affect the perceived value of the salary?
No, the cost of living in Glens Falls is exactly at the national average (100), meaning the $74,560 salary has the same purchasing power as the national average salary.
How many Market Research Analysts and Marketing Specialists are there in Glens Falls?
There are approximately 200 Market Research Analysts and Marketing Specialists employed in Glens Falls, representing 3.881 jobs per 1,000 workers in the local economy.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 200 employees in the Glens Falls, NY area with a job density of 3.881 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
Explore Market Research Analysts and Marketing Specialists Salaries by State
Top Jobs in Glens Falls, NY
- All Occupations Salary in Glens Falls, NY
- Office and Administrative Support Occupations Salary in Glens Falls, NY
- Sales and Related Occupations Salary in Glens Falls, NY
- Food Preparation and Serving Related Occupations Salary in Glens Falls, NY
- Educational Instruction and Library Occupations Salary in Glens Falls, NY
- Production Occupations Salary in Glens Falls, NY
- Transportation and Material Moving Occupations Salary in Glens Falls, NY
- Healthcare Practitioners and Technical Occupations Salary in Glens Falls, NY
- Management Occupations Salary in Glens Falls, NY
- Installation, Maintenance, and Repair Occupations Salary in Glens Falls, NY
- Browse All Jobs in Glens Falls, NY →
Semantic Salary Analysis for Market Research Analysts and Marketing Specialists • Data source: BLS OEWS 2024 •Jobs in Glens Falls, NY