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Average Market Research Analysts and Marketing Specialists Salary in Pittsfield, MA

Market Research Analysts and Marketing Specialists in Pittsfield, MA, earn an average annual salary of $85,050. This figure is slightly below the national average of $86,770, indicating a competitive but not significantly higher pay scale within this specific Massachusetts locale. Local economic factors and industry demand within Pittsfield contribute to this compensation benchmark.

Executive Summary

  • Average Salary: $85,050 per year.
  • Growth Trend: Salaries have shifted 33.9% over the last 5 years.
  • Top Earners: Senior professionals (90th percentile) earn up to $144,990.
  • Outlook: With a total local workforce of 330 professionals in this field, Pittsfield presents a moderately sized job market for Market Research Analysts and Marketing Specialists. The Location Quotient of 1.03 suggests a concentration of these roles that is very close to the national average, implying a stable and established presence of this profession within the local economy.
2024 Market Data

Salary Overview

$85,050

The average Market Research Analysts and Marketing Specialists in Pittsfield, MA earns-2.0%below the national average.

BreakdownBased on 40h/week
Hourly

$40.9

Weekly

$1,636

Monthly

$7,088

Market Research Analysts and Marketing Specialists Salary Distribution in Pittsfield, MA

Career progression for Market Research Analysts and Marketing Specialists in Pittsfield, MA, typically involves a significant salary increase with experience. Entry-level positions might start at a lower percentile, while senior roles, commanding greater responsibility and expertise, can reach the higher percentiles of the salary range, reflecting a clear career ladder within the field.

Experience LevelMarket PercentileAnnual WageHourly Rate
Associate / AnalystData entry, reporting, supporting senior staff.10% (Entry)$43,350$20.8
Senior AnalystIndependent analysis, forecasting, client interaction.25% (Junior)$63,788$30.7
ManagerOversees team, compliance, and project delivery.50% (Median)$75,300$36.2
Director / VPStrategic planning, budget ownership, risk management.75% (Senior)$106,313$51.1
Executive / PartnerC-level leadership. High-level strategy & relations.90% (Expert)$144,990$69.7

Detailed Market Research Analysts and Marketing Specialists Market Analysis

Relocation Context

Nominal Salary

$85,050

Gross Pay

Real Wage (Purchasing Power)

$85,050

Adjusted for COL (100)

The average annual salary of $85,050 in Pittsfield, MA, aligns perfectly with the national average cost of living index of 100. This means that the purchasing power of a Market Research Analyst's salary in Pittsfield is equivalent to the national average, offering a stable financial standing without the premium often associated with higher cost-of-living areas.

Job Market Context

330

Total Jobs

5.75

Per 1K Jobs

1.03

Location Quotient

Above Average

With a location quotient of 1.03, Pittsfield, MA has a slightly higher-than-average concentration of Market Research Analysts and Marketing Specialists roles compared to the national norm.

A Location Quotient of 1.03 for Market Research Analysts and Marketing Specialists in Pittsfield, MA, indicates that the concentration of these jobs is just slightly above the national average. This suggests a healthy, balanced job market where demand is met by a comparable supply of professionals, making it neither overly saturated nor exceptionally competitive.

Nearby Job Markets

Hiring Market Research Analysts and Marketing Specialistss?

Frequently Asked Questions

How much does a Market Research Analysts and Marketing Specialists make in Pittsfield, MA?

The median annual salary for a Market Research Analysts and Marketing Specialists in Pittsfield, MA is $85,050. This typically ranges from $43,350 for entry-level positions to $144,990 for top-level roles.

How does the salary compare to the national average?

The average salary for this role in Pittsfield, MA is 2.0% lower than the national median of $86,770.

Is Pittsfield, MA a lucrative place for Market Research Analysts and Marketing Specialists?

Yes, it offers a stable earning potential.The average salary of $85,050 is very close to the national average, and with a cost of living index of 100, your earnings will have equivalent purchasing power.

Is Pittsfield, MA a good place to live for Market Research Analysts and Marketing Specialists?

The Cost of Living Index in Pittsfield, MA is 100. While higher than average, this often correlates with higher wages.

Where are the highest paying cities near Pittsfield, MA?

Some top paying nearby cities include Albany-Schenectady-Troy, NY ($77,640) and Amherst Town-Northampton, MA.

How does Pittsfield's salary compare to the national average?

The average salary in Pittsfield, MA, is $85,050, which is slightly lower than the national average of $86,770.

What is the cost of living in Pittsfield, MA?

Pittsfield, MA, has a cost of living index of 100, which is exactly the national average.

How concentrated are Market Research Analyst jobs in Pittsfield?

The concentration, measured by the Location Quotient, is 1.03, indicating a presence very close to the national average.

How many Market Research Analysts and Marketing Specialists work in Pittsfield?

There are approximately 330 professionals employed in these roles within Pittsfield, MA.

Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 330 employees in the Pittsfield, MA area with a job density of 5.75 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.