In the North Region of Texas's nonmetropolitan area, Market Research Analysts and Marketing Specialists earn an average annual salary of $61,410. This figure significantly trails the national average of $86,770, reflecting regional economic factors and a lower concentration of specialized roles. The local market dynamics directly influence compensation levels for these professionals.
Executive Summary
- Average Salary: $61,410 per year.
- Growth Trend: Salaries have shifted 0.0% ↘ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $97,180.
- Outlook: The job market for Market Research Analysts and Marketing Specialists in the North Region of Texas nonmetropolitan area appears modest, with a total local workforce of 560 individuals in this field. The Location Quotient of 0.37 indicates a lower concentration of these jobs compared to the national average, suggesting a less robust demand or a smaller specialized talent pool within the region.
Salary Overview
The average Market Research Analysts and Marketing Specialists in North Region of Texas nonmetropolitan area earns-29.2%below the national average.
$29.5
$1,181
$5,118
Market Research Analysts and Marketing Specialists Salary Trends (2020-2024)
While specific historical data for this nonmetropolitan area is not provided, it's generally assumed that salaries for Market Research Analysts and Marketing Specialists have seen incremental growth over the past four years, mirroring broader economic trends and inflation. This gradual increase would typically be influenced by evolving market demands and the need for skilled professionals to interpret complex consumer data.
Market Research Analysts and Marketing Specialists Salary Distribution in North Region of Texas nonmetropolitan area
Career progression for Market Research Analysts and Marketing Specialists typically involves a significant salary increase with experience. Entry-level positions might start closer to the lower end of the pay scale, while seasoned professionals with a proven track record and advanced analytical skills can command salaries well above the average. The percentile gaps in salary distributions clearly signify opportunities for career advancement and increased earning potential.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $31,200 | $15 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $46,058 | $22.1 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $56,600 | $27.2 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $76,763 | $36.9 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $97,180 | $46.7 |
Detailed Market Research Analysts and Marketing Specialists Market Analysis
Relocation Context
Nominal Salary
$61,410
Gross Pay
Real Wage (Purchasing Power)
$61,410
Adjusted for COL (100)
The nominal average annual salary of $61,410 in the North Region of Texas nonmetropolitan area aligns precisely with the national average cost of living index of 100. This means that while the take-home pay is lower than the national average for this role, the purchasing power of that salary is equivalent to the national average, offering a stable financial standing relative to the cost of goods and services locally.
Job Market Context
560
Total Jobs
2.064
Per 1K Jobs
0.37
Location Quotient
At 0.37x, North Region of Texas nonmetropolitan area has a notably lower concentration of Market Research Analysts and Marketing Specialists jobs than the national average. Opportunities in this area are relatively scarce for this profession.
With a Location Quotient of 0.37, the market for Market Research Analysts and Marketing Specialists in the North Region of Texas nonmetropolitan area is considerably less concentrated than the national average. This suggests that job opportunities may be more scarce or that the demand for these specialized skills is lower compared to other regions, making the market less competitive for employers seeking talent but potentially more challenging for job seekers.
Nearby Job Markets
Nearby Cities for Market Research Analysts and Marketing Specialists
| City | Salary | Dist. |
|---|---|---|
| Killeen-Temple, TX Market Research Analysts and Marketing Specialists Salary | $63,110↑ 3% | 10 mi |
| Waco, TX Market Research Analysts and Marketing Specialists Salary | $63,700↑ 4% | 41 mi |
| Austin-Round Rock-San Marcos, TX Market Research Analysts and Marketing Specialists Salary | $88,270↑ 44% | 53 mi |
| College Station-Bryan, TX Market Research Analysts and Marketing Specialists Salary | $63,100↑ 3% | 82 mi |
Comparing salaries near North Region of Texas nonmetropolitan area
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Frequently Asked Questions
How much does a Market Research Analysts and Marketing Specialists make in North Region of Texas nonmetropolitan area?
The median annual salary for a Market Research Analysts and Marketing Specialists in North Region of Texas nonmetropolitan area is $61,410. This typically ranges from $31,200 for entry-level positions to $97,180 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in North Region of Texas nonmetropolitan area is 29.2% lower than the national median of $86,770.
Is North Region of Texas nonmetropolitan area a lucrative place for Market Research Analysts and Marketing Specialists?
No, it is not considered lucrative compared to national standards.The average salary of $61,410 is substantially lower than the national average of $86,770, and the lower concentration of these roles indicates less market demand.
Is North Region of Texas nonmetropolitan area a good place to live for Market Research Analysts and Marketing Specialists?
The Cost of Living Index in North Region of Texas nonmetropolitan area is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near North Region of Texas nonmetropolitan area?
Some top paying nearby cities include Killeen-Temple, TX ($63,110) and Waco, TX.
How does the cost of living affect the salary in North Texas?
The cost of living in the North Region of Texas nonmetropolitan area is at the national average (100), meaning the $61,410 salary offers purchasing power equivalent to the national average, despite being lower nominal pay.
What is the job concentration for this role in North Texas?
The job concentration, measured by the Location Quotient, is 0.37, which is significantly below the national average of 1.0, indicating fewer of these jobs relative to the overall workforce.
How many Market Research Analysts and Marketing Specialists are there locally?
There are approximately 560 Market Research Analysts and Marketing Specialists employed within the North Region of Texas nonmetropolitan area.
What is the national average salary for this profession?
The national average annual salary for Market Research Analysts and Marketing Specialists is $86,770.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 560 employees in the North Region of Texas nonmetropolitan area area with a job density of 2.064 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Market Research Analysts and Marketing Specialists • Data source: BLS OEWS 2024 •Jobs in North Region of Texas nonmetropolitan area