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Average Market Research Analysts and Marketing Specialists Salary in Fond du Lac, WI

The average salary for Market Research Analysts and Marketing Specialistss in Fond du Lac, WI is $69,940. While this is lower than the national average, the cost of living in Fond du Lac, WI may offset the difference, preserving real purchasing power.

Executive Summary

  • Average Salary: $69,940 per year.
  • Growth Trend: Salaries have shifted 11.1% over the last 5 years.
  • Top Earners: Senior professionals (90th percentile) earn up to $99,300.
  • Outlook: The current demand for Market Research Analysts and Marketing Specialistss is stable, with a local workforce of approximately 160 professionals. With a high job density of 3.593 per 1,000 jobs, there is a strong concentration of opportunities in this sector.
2024 Market Data

Salary Overview

$69,940

The average Market Research Analysts and Marketing Specialists in Fond du Lac, WI earns-19.4%below the national average.

BreakdownBased on 40h/week
Hourly

$33.6

Weekly

$1,345

Monthly

$5,828

Market Research Analysts and Marketing Specialists Salary Distribution in Fond du Lac, WI

The earning potential for Market Research Analysts and Marketing Specialistss in Fond du Lac, WI varies significantly by experience level. The salary gap is relatively narrow, suggesting consistent and predictable earnings from entry-level to senior positions. Entry-level roles (10th percentile) typically start around $42,750, while highly experienced professionals can command wages upwards of $99,300.

Experience LevelMarket PercentileAnnual WageHourly Rate
Associate / AnalystData entry, reporting, supporting senior staff.10% (Entry)$42,750$20.6
Senior AnalystIndependent analysis, forecasting, client interaction.25% (Junior)$52,455$25.2
ManagerOversees team, compliance, and project delivery.50% (Median)$65,000$31.3
Director / VPStrategic planning, budget ownership, risk management.75% (Senior)$87,425$42
Executive / PartnerC-level leadership. High-level strategy & relations.90% (Expert)$99,300$47.7

Detailed Market Research Analysts and Marketing Specialists Market Analysis

Relocation Context

Nominal Salary

$69,940

Gross Pay

Real Wage (Purchasing Power)

$69,940

Adjusted for COL (100)

In Fond du Lac, WI, the Cost of Living Index is 100. This increases your effective purchasing power from $69,940 to $69,940.

Job Market Context

160

Total Jobs

3.593

Per 1K Jobs

0.64

Location Quotient

Below Average

Fond du Lac, WI has 0.64x the national average concentration of Market Research Analysts and Marketing Specialists jobs. This means there are fewer opportunities per capita here compared to the U.S. average — competition for roles may be higher.

160 people work as Market Research Analysts and Marketing Specialists in Fond du Lac, WI.

Moderate density — roughly 3.593 out of every 1,000 local jobs are in this profession.

Nearby Job Markets

Hiring Market Research Analysts and Marketing Specialistss?

Frequently Asked Questions

How much does a Market Research Analysts and Marketing Specialists make in Fond du Lac, WI?

The median annual salary for a Market Research Analysts and Marketing Specialists in Fond du Lac, WI is $69,940. This typically ranges from $42,750 for entry-level positions to $99,300 for top-level roles.

How does the salary compare to the national average?

The average salary for this role in Fond du Lac, WI is 19.4% lower than the national median of $86,770.

Is Fond du Lac, WI a good place for Market Research Analysts and Marketing Specialistss?

It depends on your priorities. While the average Market Research Analysts and Marketing Specialists salary in Fond du Lac, WI is $69,940 (below the national average), the area may offer a lower cost of living or other lifestyle benefits typical of Fond du Lac, WI. See distinct detailed breakdown below.

Is Fond du Lac, WI a good place to live for Market Research Analysts and Marketing Specialists?

The Cost of Living Index in Fond du Lac, WI is 100. While higher than average, this often correlates with higher wages.

Where are the highest paying cities near Fond du Lac, WI?

Some top paying nearby cities include Oshkosh-Neenah, WI ($71,730) and Appleton, WI.

Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 160 employees in the Fond du Lac, WI area with a job density of 3.593 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.