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Average Market Research Analysts and Marketing Specialists Salary in Muskegon-Norton Shores, MI

The average salary for Market Research Analysts and Marketing Specialistss in Muskegon-Norton Shores, MI is $60,440. While this is lower than the national average, the cost of living in Muskegon-Norton Shores, MI may offset the difference, preserving real purchasing power.

Executive Summary

  • Average Salary: $60,440 per year.
  • Growth Trend: Salaries have shifted 0.0% over the last 5 years.
  • Top Earners: Senior professionals (90th percentile) earn up to $89,990.
  • Outlook: The current demand for Market Research Analysts and Marketing Specialistss is stable, with a local workforce of approximately 150 professionals. This role remains a specialized component of the broader Muskegon-Norton Shores, MI economy.
2024 Market Data

Salary Overview

$60,440

The average Market Research Analysts and Marketing Specialists in Muskegon-Norton Shores, MI earns-30.3%below the national average.

BreakdownBased on 40h/week
Hourly

$29.1

Weekly

$1,162

Monthly

$5,037

Market Research Analysts and Marketing Specialists Salary Distribution in Muskegon-Norton Shores, MI

The earning potential for Market Research Analysts and Marketing Specialistss in Muskegon-Norton Shores, MI varies significantly by experience level. The salary gap is relatively narrow, suggesting consistent and predictable earnings from entry-level to senior positions. Entry-level roles (10th percentile) typically start around $37,790, while highly experienced professionals can command wages upwards of $89,990.

Experience LevelMarket PercentileAnnual WageHourly Rate
Associate / AnalystData entry, reporting, supporting senior staff.10% (Entry)$37,790$18.2
Senior AnalystIndependent analysis, forecasting, client interaction.25% (Junior)$45,330$21.8
ManagerOversees team, compliance, and project delivery.50% (Median)$55,220$26.5
Director / VPStrategic planning, budget ownership, risk management.75% (Senior)$75,550$36.3
Executive / PartnerC-level leadership. High-level strategy & relations.90% (Expert)$89,990$43.3

Detailed Market Research Analysts and Marketing Specialists Market Analysis

Relocation Context

Nominal Salary

$60,440

Gross Pay

Real Wage (Purchasing Power)

$60,440

Adjusted for COL (100)

In Muskegon-Norton Shores, MI, the Cost of Living Index is 100. This increases your effective purchasing power from $60,440 to $60,440.

Job Market Context

150

Total Jobs

2.409

Per 1K Jobs

0.43

Location Quotient

Low Concentration

At 0.43x, Muskegon-Norton Shores, MI has a notably lower concentration of Market Research Analysts and Marketing Specialists jobs than the national average. Opportunities in this area are relatively scarce for this profession.

150 people work as Market Research Analysts and Marketing Specialists in Muskegon-Norton Shores, MI.

Moderate density — roughly 2.409 out of every 1,000 local jobs are in this profession.

Nearby Job Markets

Hiring Market Research Analysts and Marketing Specialistss?

Frequently Asked Questions

How much does a Market Research Analysts and Marketing Specialists make in Muskegon-Norton Shores, MI?

The median annual salary for a Market Research Analysts and Marketing Specialists in Muskegon-Norton Shores, MI is $60,440. This typically ranges from $37,790 for entry-level positions to $89,990 for top-level roles.

How does the salary compare to the national average?

The average salary for this role in Muskegon-Norton Shores, MI is 30.3% lower than the national median of $86,770.

Is Muskegon-Norton Shores, MI a good place for Market Research Analysts and Marketing Specialistss?

It depends on your priorities. While the average Market Research Analysts and Marketing Specialists salary in Muskegon-Norton Shores, MI is $60,440 (below the national average), the area may offer a lower cost of living or other lifestyle benefits typical of Muskegon-Norton Shores, MI. See distinct detailed breakdown below.

Is Muskegon-Norton Shores, MI a good place to live for Market Research Analysts and Marketing Specialists?

The Cost of Living Index in Muskegon-Norton Shores, MI is 100. While higher than average, this often correlates with higher wages.

Where are the highest paying cities near Muskegon-Norton Shores, MI?

Some top paying nearby cities include Grand Rapids-Wyoming-Kentwood, MI ($69,320) and Kalamazoo-Portage, MI.

Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 150 employees in the Muskegon-Norton Shores, MI area with a job density of 2.409 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.