In the Northeast Alabama nonmetropolitan area, Market Research Analysts and Marketing Specialists earn an average annual salary of $55,240. This figure significantly trails the national average of $86,770, reflecting the distinct economic landscape and potentially lower demand for these specialized roles outside of major metropolitan hubs. Localized economic factors and industry concentration play a crucial role in shaping compensation within this region.
Executive Summary
- Average Salary: $55,240 per year.
- Growth Trend: Salaries have shifted 7.9% ↗ over the last 5 years.
- Top Earners: Senior professionals (90th percentile) earn up to $98,020.
- Outlook: The job market for Market Research Analysts and Marketing Specialists in Northeast Alabama's nonmetropolitan area appears to be relatively niche, with a total local workforce of 390 individuals in this field. The Location Quotient of 0.46 indicates a lower concentration of these professionals compared to the national average, suggesting a less robust demand or a smaller industry footprint within the region.
Salary Overview
The average Market Research Analysts and Marketing Specialists in Northeast Alabama nonmetropolitan area earns-36.3%below the national average.
$26.6
$1,062
$4,603
Market Research Analysts and Marketing Specialists Salary Trends (2020-2024)
While specific historical data for this precise nonmetropolitan area is not provided, it is generally assumed that salaries for Market Research Analysts and Marketing Specialists have experienced modest growth over the past four years, aligning with broader economic trends. However, the pace and magnitude of this growth are likely influenced by regional economic performance and the specific industry needs within Northeast Alabama.
Market Research Analysts and Marketing Specialists Salary Distribution in Northeast Alabama nonmetropolitan area
Career progression for Market Research Analysts and Marketing Specialists typically involves a significant salary increase with experience. Entry-level positions might hover around the lower percentiles of the $55,240 average, while seasoned professionals with extensive experience and specialized skills can command salaries in the higher percentiles, reflecting increased responsibility and expertise. The gap between entry-level and senior roles signifies substantial career development opportunities.
| Experience Level | Market Percentile | Annual Wage | Hourly Rate |
|---|---|---|---|
| Associate / AnalystData entry, reporting, supporting senior staff. | 10% (Entry) | $28,420 | $13.7 |
| Senior AnalystIndependent analysis, forecasting, client interaction. | 25% (Junior) | $41,430 | $19.9 |
| ManagerOversees team, compliance, and project delivery. | 50% (Median) | $47,960 | $23.1 |
| Director / VPStrategic planning, budget ownership, risk management. | 75% (Senior) | $69,050 | $33.2 |
| Executive / PartnerC-level leadership. High-level strategy & relations. | 90% (Expert) | $98,020 | $47.1 |
Detailed Market Research Analysts and Marketing Specialists Market Analysis
Relocation Context
Nominal Salary
$55,240
Gross Pay
Real Wage (Purchasing Power)
$55,240
Adjusted for COL (100)
The nominal average annual salary of $55,240 in Northeast Alabama's nonmetropolitan area aligns perfectly with the national average Cost of Living Index of 100. This means that while the salary is lower than the national average, the purchasing power of that salary is equivalent to the national average, as the cost of goods and services is not inflated.
Job Market Context
390
Total Jobs
2.544
Per 1K Jobs
0.46
Location Quotient
At 0.46x, Northeast Alabama nonmetropolitan area has a notably lower concentration of Market Research Analysts and Marketing Specialists jobs than the national average. Opportunities in this area are relatively scarce for this profession.
With a Location Quotient of 0.46, the market for Market Research Analysts and Marketing Specialists in Northeast Alabama's nonmetropolitan area is less concentrated than the national average. This suggests that while there are professionals in this field, the job market is not saturated, and opportunities may be more specialized or less abundant compared to regions with higher concentration.
Nearby Job Markets
Nearby Cities for Market Research Analysts and Marketing Specialists
| City | Salary | Dist. |
|---|---|---|
| Montgomery, AL Market Research Analysts and Marketing Specialists Salary | $62,670↑ 13% | 44 mi |
| Birmingham, AL Market Research Analysts and Marketing Specialists Salary | $70,750↑ 28% | 50 mi |
| Tuscaloosa, AL Market Research Analysts and Marketing Specialists Salary | $61,380↑ 11% | 52 mi |
| Auburn-Opelika, AL Market Research Analysts and Marketing Specialists Salary | $63,060↑ 14% | 77 mi |
| Anniston-Oxford, AL Market Research Analysts and Marketing Specialists Salary | $61,190↑ 11% | 82 mi |
Comparing salaries near Northeast Alabama nonmetropolitan area
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Frequently Asked Questions
How much does a Market Research Analysts and Marketing Specialists make in Northeast Alabama nonmetropolitan area?
The median annual salary for a Market Research Analysts and Marketing Specialists in Northeast Alabama nonmetropolitan area is $55,240. This typically ranges from $28,420 for entry-level positions to $98,020 for top-level roles.
How does the salary compare to the national average?
The average salary for this role in Northeast Alabama nonmetropolitan area is 36.3% lower than the national median of $86,770.
Is Northeast Alabama nonmetropolitan area a lucrative place for Market Research Analysts and Marketing Specialists?
No, not particularly lucrative compared to national standards.The average salary of $55,240 is significantly below the national average, and the lower concentration of these roles suggests less robust demand.
Is Northeast Alabama nonmetropolitan area a good place to live for Market Research Analysts and Marketing Specialists?
The Cost of Living Index in Northeast Alabama nonmetropolitan area is 100. While higher than average, this often correlates with higher wages.
Where are the highest paying cities near Northeast Alabama nonmetropolitan area?
Some top paying nearby cities include Montgomery, AL ($62,670) and Birmingham, AL.
How does the local salary compare to the national average?
The average salary of $55,240 in Northeast Alabama's nonmetropolitan area is considerably lower than the national average of $86,770 for Market Research Analysts and Marketing Specialists.
What is the job concentration for this role in the region?
The Location Quotient of 0.46 indicates that Market Research Analysts and Marketing Specialists are less concentrated in Northeast Alabama's nonmetropolitan area compared to the national average.
How does the cost of living affect the salary?
With a Cost of Living Index of 100, the local salary of $55,240 has the same purchasing power as the national average salary, despite being lower in nominal terms.
What is the total number of Market Research Analysts and Marketing Specialists in this area?
There are approximately 390 Market Research Analysts and Marketing Specialists employed in the Northeast Alabama nonmetropolitan area.
Methodology: Salary data is derived from the Bureau of Labor Statistics (BLS) OEWS 2024 release. Figures represent gross pay before taxes. Analysis includes 390 employees in the Northeast Alabama nonmetropolitan area area with a job density of 2.544 per 1,000 jobs. Cost of Living data is estimated based on state and metro averages.
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Semantic Salary Analysis for Market Research Analysts and Marketing Specialists • Data source: BLS OEWS 2024 •Jobs in Northeast Alabama nonmetropolitan area